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Ampere Vehicles Achieves 1 Lakh EV Sales Milestone In India

Ampere Vehicles, the e-mobility business of Greaves Cotton Limited has announced achieving a new sales milestone of 1 lakh electric scooters in India. The 1 lakh milestone comprises both brands, Ampere and ELE, the electric three-wheeler brand of Greaves Cotton.
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By Seshan Vijayraghvan

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1 mins read

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Published on August 13, 2021

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Highlights

  • Ampere and ELE have collectively sold 1 lakh EVs in India
  • Ampere has seen increased acceptance from both B2B & B2C buyers
  • The company's EV customer base is in over 400 towns across the country

Ampere Vehicles, the e-mobility business of Greaves Cotton Limited has announced achieving a new sales milestone of one lakh electric vehicles in India. The one lakh units milestone comprises both brands, Ampere and ELE, the electric three-wheeler brand of Greaves Cotton. The company says that its current customer base includes both fleet owners as well as private buyers, present across 400 towns in India. Over the last few years, Ampere has emerged as one of the more affordable electric vehicle brands in the mass mobility segment. The company says that it has seen a noteworthy increase in demand for electric scooters from smaller towns and cities.

Also Read: Ampere Electric Expands India Footprint With Over 500 Touch Points

Commenting on the latest achievement, Roy Kurian, COO, E-Mobility Business, Ampere Vehicles, said, "We would like to thank all our stakeholders for being part of this enriching and exciting journey of electrifying India and providing smooth and affordable last-mile connectivity. With this significant milestone, we are now getting ready to move millions of daily commuters and livelihood earners through last-mile logistics ahead."

Also Read: Ampere Electric Scooters Become More Affordable

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Ampere says that its current customer base includes both fleet owners as well as private buyers

The electric scooter manufacturer says that the EV market has experienced a good jump in demand due to three main reasons - growing need for personal mobility amidst Covid-19, increasing cost of petrol and diesel, and lastly favourable policy interventions under the FAME-II scheme. At the same time, Ampere also claims that the main reasons for its robust performance have been, its wide product range, strong retail network, aftermarket care, trained EV Mechanics and EV financing through Greaves Finance plus other financing partners.

Also Read: Ampere Electric Plans ₹ 700 Crore Investment In New Manufacturing Plant

The company has been investing in technology, talent development, and channel network and consumer experience through phygital modes, and those are paying off well. In fact, earlier this year, Ampere announced an investment of Rs. 700 crore, over a period of 10 years for its new state-of-the-art EV facility in Tamil Nadu's Ranipet. Earlier in July, the company announced reaching 500 touchpoints across India, which includes 350 dealerships from Ampere Vehicles and 165 dealerships from the ELE e-rickshaw brand.

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Last Updated on August 13, 2021


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