Jaguar Land Rover Confirms Long-Term Commitment To Formula E

The long-term commitment comes ahead of Jaguar Racing's first race on home soil for 17 years - its first Formula E race in London with Briton Sam Bird leading the drivers' championship.

By Ameya Naik

1 mins read

Published on July 24, 2021

Highlights

Jaguar Land Rover has officially confirmed Jaguar Racing's long-term future to the Gen3 era of the ABB FIA Formula E World Championship - set to commence in the 2022/23 season. Jaguar Racing's race-winning motorsport operation will help Jaguar Land Rover develop new sustainable technologies and set new benchmarks in quality with its partners, and support Jaguar's renaissance as an all-electric luxury brand from 2025. The Formula E programme will contribute to Jaguar Land Rover's Reimagine strategy - a commitment to achieve zero tailpipe emissions by 2036, and net zero status across supply chain, operators, and products by 2039. With Sam Bird behind the wheel, Jaguar Racing's first race on home soil will certainly be exciting The long-term commitment comes ahead of Jaguar Racing's first race on home soil for 17 years - its first Formula E race in London with Briton Sam Bird leading the drivers' championship. FIA Formula E's new Gen3 electric race car is due to debut in Season 9 at the end of next year. The lighter, more powerful and efficient Gen3 car will set a new performance benchmark for an all-electric race car. The Gen3 Formula E car will also demonstrate the rapid developments in fast-charging technology for electric vehicles and help deliver more exciting racing in some of the world's largest cities. The Gen3 car will see power will increase to 350kW (currently 250kW) and maximum regenerative braking power will increase from 250kW to 600kW. Thierry Bollore, Chief Executive Officer, Jaguar Land Rover said, "The Gen3 era of Formula E is an exciting new chapter for the all-electric World Championship. It is already proving to be the perfect environment to design, collaborate, test and develop new sustainable technologies at pace. Jaguar Racing will not only play a role in the renaissance of Jaguar as a pure-electric luxury brand, but across the entire electrified Jaguar Land Rover ecosystem, helping to deliver our sustainable future and our digital transformation."