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Michael Perschke Latest Videos

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  • Its Christmas day and with the festival comes a flurry of lights, joy and if you're lucky, some snow too! It's the festive season in all its glory and spreading the joy and cheer is what today is all about. And of course, the gifts! And in a rather cool move that made all of us here at carandbike have a mighty chuckle of joy, our dear friend and CEO or Automobili Pininfarina, Michael Perschke has been sending out some rather interesting Christmas messages via twitter to celebrities and more importantly, some competition in the automobile world too! the video message attached to the tweet reads, 'You've been really, really good this year!.... So, here's what you could order as a gift to yourself in 2019" and ends with a teaser of the new Pininfarina Battista. Now, while it is customary for automakers to have some sort of a Christmas themed advertisement or a campaign around this time of the year, we thought this approach was particularly interesting as one of the people Michael has tweeted out to is none other than the founder of Tesla, Elon Musk.
    Automobili Pininfarina CEO Tempts Elon Musk & Global Celebrities With Christmas Message