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Mahindra First Choice Wheels Limited, 602, 6th Floor, Tower - B, Embassy 247, LBS Road, Vikhroli (West), Mumbai - 400083
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Upcoming Launches

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  • Mahindra Scorpio X
    Mahindra Scorpio X
    Expected Price
    ₹ 15 - 25 Lakh
    Expected Launch : Oct 31, 2025
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    Hyundai New Venue
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    Expected Launch : Nov 04, 2025
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    Expected Launch : Nov 12, 2025
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    Expected Launch : Nov 15, 2025
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    Expected Launch : Nov 29, 2025
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    Expected Launch : Nov 30, 2025
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    Expected Launch : Dec 06, 2025
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    Expected Launch : Dec 15, 2025
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    Expected Launch : Mar 21, 2026
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Technology

Michelin To Start Mass Production of Airless Tyre
NDTV Auto Team
Nov 25, 2014, 7:32 PM
Michelin To Start Mass Production of Airless Tyre
Michelin Tyres has set the revolutionary Tweel branded tyres into production at their Piedmont, South Carolina plant in the United States of America. The Tweel will be used for commercial applications to begin with and an investment of $50 million has gone into the new plant.
1 Min
  • BMW To Improve Vehicle Quality By Using Google Glass
    Ameya Naik | Nov 19, 2014
    BMW To Improve Vehicle Quality By Using Google Glass
    We've heard so much about wearable technology becoming a hindrance when you drive a car as it may prove to be a distraction. However, BMW has found a different way of looking at their cars. The company has started a pilot project which aims to determine whether or not wearable technology can improve the quality of their cars.
    1 min read
  • Mercedes-Benz Showcases New LED Head-lamp Technology
    Ameya Naik | Nov 17, 2014
    Mercedes-Benz Showcases New LED Head-lamp Technology
    We've seen the other German car manufacturers - Audi and BMW - move onto laser head-lamp technology. Looks like Mercedes-Benz is finally catching up since it recently introduced its next-gen LED head-lamps.
    1 min read
  • Volkswagen's New Automatic Gearbox: A 10-Speed DSG
    Kritika Sethi | Nov 12, 2014
    Volkswagen's New Automatic Gearbox: A 10-Speed DSG
    Thanks to the Volkswagen's penchant for constant progress and development, it has now announced a 10-speed dual clutch gearbox and a 268bhp TDI diesel motor among other remarkable new technologies.
    1 min read
  • Soon, Cars Powered by Own Body Parts
    PTI | Nov 8, 2014
    Soon, Cars Powered by Own Body Parts
    A car powered by its own body panels such as roof, doors and bonnet could soon hit the roads, thanks to new lightweight 'supercapacitors' developed by researchers.The 'supercapacitors' can be combined with regular batteries to dramatically boost the power of an electric car.
    1 min read
  • Google Glass Could Be Risky For Drivers
    Press Trust of India | Nov 5, 2014
    Google Glass Could Be Risky For Drivers
    Wearing Google Glass may partially obstruct peripheral vision, causing blind spots that could interfere with daily tasks such as driving, a new study has found. Peripheral visual field is a main component of vision and essential for daily activities such as driving, pedestrian safety and sports.
    1 min read
  • Clarion launches Android-Based Connected Car Stereo in India
    NDTV Auto Team | Oct 29, 2014
    Clarion launches Android-Based Connected Car Stereo in India
    Clarion, the Japanese manufacturer of car audio, navigation and communication systems, under its Asia arm Clarion Malaysia launched the CLARION AX1, which is an Android-Based Connected Car Stereo. It is a first of its kind in India and is a complete infotainment device which helps you stay connected.
    1 min read
  • Blaupunkt India Launches Two Single Din Car Audio Systems
    NDTV Auto Team | Oct 22, 2014
    Blaupunkt India Launches Two Single Din Car Audio Systems
    Blaupunkt India launched two new car stereos for the Indian market- Tokyo 110 and Manchester 110. Both are single-din audio systems which offer quality tuner performance, clear sound, AM/FM with RDS, connectivity with external media devices (USB, SD and Aux)
    1 min read
  • Are Electric Cars Boring?
    Ameya Naik | Oct 22, 2014
    Are Electric Cars Boring?
    Electricity, the one word which helped connect the world in a way that was never even conceptualized. The world has moved far ahead compared to a decade ago and we all owe it to this one thing. Though electricity has been a part and parcel of our lives, there are only few who have embraced it in the automotive world
    1 min read
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