Along with an increase in prices necessitated by FAME-II subsidy reduction, Ather is now bundling a 700-watt charger as standard with its 450X e-scooter.
Including the total cost of reimbursing customers who paid an additional amount for the charger of their e-scooter, Ather is set to shell out around Rs 140 crore.
Prices of Ather’s 450X e-scooter now include the cost of a bundled charger, after anonymous emails to government officials led to the FAME-II subsidy disbursal for a number of brands being held up for a few months.
The Ather 450X Gen 3 arrives with notable improvements including a bigger battery pack and more range, larger rearview mirrors and better tyres co-developed by MRF and Ather.
Ather Electric is all set to offer livestreaming as a feature on the 450X with its latest OTA update that will be rolled out on April 1, 2023. It is likely to be an April Fool’s prank.
The Ather 450 Plus now starts at Rs. 1.25 lakh, while the 450X now starts at Rs. 1.44 lakh. All prices are ex-showroom, Bengaluru, witnessing a price drop of up to Rs. 14,500 after the amendment of the revised FAME II policy for electric two-wheelers.
The first Ather 450X electric scooter Series 1 has been handed over to Dr Pawan Munjal, Chairman and CEO, Hero MotoCorp, ahead of the company commencing operations in Delhi-NCR.
The Ather 450 Plus is the new entry model in the EV company's line-up and has received a price cut of about Rs. 9000, while the start-up has also announced major revisions to its subscription plans, new BuyBack assurance program and the cancellation of home charging reimbursement.
The Ather 450X Series1 Collector's Edition celebrates those early-bird customers who decided to book the scooter by showing complete faith in the company. The limited edition model gets an all-new colour scheme and the first-ever translucent panels exposing the aluminium frame underneath.
The Ather 450X Collector's Edition has been designed for those who showed faith in the brand and the product and pre-ordered the electric scooter before the company revealed any specifications, design or even the price.
Deliveries for the Ather 450X will begin in a phased manner starting from Bengaluru and Chennai followed by Hyderabad, Pune, Delhi and Mumbai by November 2020.
Existing Ather 450 customers can share a referral code with their friends and family who want to purchase the electric scooter and avail monetary credits worth Rs. 2500 benefitting new and current owners.
Bengaluru-based Ather Energy has introduced the seventh Over-The-Air (OTA) update on the Ather 450 electric scooter. The latest software update 4.2.0 will be available for all existing Ather 450 customers and brings the Dark theme to the electric offering's dashboard for an improved night riding experience. There are several other enhancements including a more responsive keyboard that responds to the finger touch without any lag, while the scooter now saves your previously selected riding mode and will start in that mode allowing the rider to resume where they left.
The Ather 450 electric scooter has received its sixth over-the-air update since its launch last year. Customers of the e-scooter in Bengaluru and Chennai have received the newest update - 4.1.0 that brings a number of enhancements to the model. This includes onboard navigation and a smoother touchscreen experience on the model. According to the company's website, the dashboard now allows you to drop a pin to locate a destination that is not listed on the maps. The system also now allows automatic rerouting when the rider goes off-route, instead of manually selecting to accept or reject the new route.
Ather Energy has announced the launch of a new home charging point - Ather Dot, for its Ather 450 customers in Chennai & Bengaluru. The new charger has been designed specifically for the Ather 450 electric scooter and company says that it took a lot of feedback from its existing customers to make this charging point smaller, lighter and easy to install.
The Ather 340 and the 450 get a price reduction by up to Rs. 9000 on the on-road prices. The price drop comes with the change in the GST rates for EVs that now stands at five per cent instead of 12 per cent, applicable from August 1, 2019.
Homegrown EV manufacturer Ather Energy has commenced its operations in Chennai, its second market after Bengaluru. The company held its first customer event last weekend in the city, and has also begun accepting pre-bookings for its electric scooters for a token amount of Rs. 5000. The Ather 450 is priced at Rs. 1.31 lakh, while the entry-level Ather 340 is priced at Rs. 1.11 lakh (all prices, on-road Chennai), and will be officially launched tomorrow. The prices are about Rs. 5000-6000 more expensive than Bangalore. It is to be noted that the on-road price is in-line with the current GST rate of 12 per cent on EVs, and is likely to see a reduction once the GST council approves the five per cent rate as recommended under the Union Budget 2019.
Ather Energy has officially commenced the deliveries of its flagship electric scooter, the Ather 450, in Bengaluru. The electric two-wheeler start-up invited a select few customers to the company's final assembly unit to hand them the keys to their Ather 450 electric scooter.
Bengaluru-based Ather Energy has finally announced the delivery date for its all-new electric scooter, Ather 450. The company has confirmed that the deliveries will commence this month, from September 11, and the first lot of the new 450 scooters are already rolling out of the production line.
The Ather 450 is the flagship electric scooter from Bengaluru-based tech start-up Ather Energy, which was started by two college friends from IIT, Madras five years ago.
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