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Maruti Suzuki Invicto’s Success Will Hinge On ‘Good Marketing’: Shashank Srivastava, MSIL

Jun 15, 2023, 2:21 PM

Maruti Suzuki Invicto’s Success Will Hinge On ‘Good Marketing’: Shashank Srivastava, MSIL

The Invicto – based on the Toyota Innova Hycross – will almost certainly be the most expensive Maruti Suzuki passenger vehicle till date.

4 Min

car&bike Team | Jun 15, 2023
Ola Electric Streamlines Battery Options for S1, S1 Air; Drops 2 kWh Battery Option
The S1 Air and S1 electric scooters are now offered only with the 3 kWh battery pack.
1 min read
Sidharth Nambiar | Jun 15, 2023
Hyundai Exter Interior Revealed: Gets 8.0-Inch Touchscreen, Connected Car Tech
The cabin of the Exter features a layout similar to its sibling, the Grand i10 Nios
2 mins read
car&bike Team | Jun 15, 2023
Everest Fleet Secures $20 Million Funding; Eyes Expanding EV Fleet To 10,000 By 2026
Everest Fleet, has raised $20M in funding led by Uber. The investment will drive their transition to electric vehicles and expand their operations to meet the increasing demand in the ridesharing industry
1 min read
car&bike Team | Jun 15, 2023
All-Electric Fiat 600 Unveiled
It is expected to utilize the e-CMP2 platform, which is shared with its parent company, Stellantis
1 min read
car&bike Team | Jun 14, 2023
Honda Unicorn Is Now BS6 OBD2-Compliant, Priced At Rs 1.10 Lakh
Launched at Rs 1.10 lakh, the 2023 Unicorn now meets the stringent emission norms set by the government
1 min read
Seshan Vijayraghvan | Jun 14, 2023
Maruti Suzuki Jimny Bags Over 31,000 Bookings; Waiting Period Goes Up To 8 Months
The new Maruti Suzuki Jimny has already commanded a waiting period of up to 8 months.
3 mins read
car&bike Team | Jun 14, 2023
2023 Hero Xtreme 160R 4V Launched At Rs 1.27 Lakh; Gets Upgraded Suspension And New Features
Since its introduction in 2020, this is first significant update that the street naked Xtreme 160R has received
2 mins read
car&bike Team | Jun 14, 2023
Novitec's SPOFEC Unveils Upgrades For The Rolls-Royce Phantom
Previously, the Novitec division has also worked on the new Ghost, along with the Wraith Black Badge
2 mins read

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car&bike Team | Feb 27, 2022
Ford, Suzuki To Get Incentives Under India's $3.5 Billion Clean Fuel Scheme
The federal cabinet last year approved a plan under which it will give benefits to the automobile sector over a five-year period to boost production of electric and hydrogen fuel-powered vehicles and their components.
1 min read
car&bike Team | Feb 27, 2022
GM Plans 50 New Digital Features, Services By 2026 -Executive
The introduction of more data-driven services and products is part of CEO Mary Barra's plan, announced last October, to double GM's annual revenue to around $280 billion by 2030.
1 min read
car&bike Team | Feb 27, 2022
Taiwan Sees Limited Impact From Ukraine War On Chip Supply Chain
Taiwan's energy supplies are also secure, with 145 days of oil reserves and diversified supply sources, while for liquefied natural gas, or LNG, there are also diverse supply sources.
1 min read
car&bike Team | Feb 27, 2022
Stellantis Launches Electrified Alfa Romeo Tonale SUV
The new model, named after an Alpine pass in northern Italy, will compete in a segment populated by some of Europe's most popular premium cars such as BMW's X1, the Mercedes GLA and Volkswagen's Audi Q3.
1 min read
car&bike Team | Feb 27, 2022
These Motorsport Movies and Documentaries Will Make You Want To Go Racing
Along with promoting the sport, there are various motorsport movies and documentaries that will instantly want to make you go racing! Here's taking a closer look at some of these top picks for every motorsports enthusiast.
1 min read
car&bike Team | Feb 27, 2022
Semiconductor Chip Supply To Normalize In 2022, Says Mexico's Auto Industry
Official data last week showed that Mexico's auto production and exports fell in January from a year earlier, the seventh straight monthly decline, as COVID-19 pandemic shocks and the semiconductor shortage has hurt the sector.
1 min read
car&bike Team | Feb 27, 2022
Hyundai, Kia Urge U.S. Owners Of Recalled Vehicles To Park Outside
The new recalls cover some 2014-2016 Kia Sportage, 2016-2018 Kia K900 and 2016-2018 Hyundai Santa Fe vehicles. Owners should park vehicles outdoors and away from other vehicles or structures, even if vehicles are turned off.
1 min read
car&bike Team | Feb 27, 2022
Tesla Recalls 26,681 U.S. Vehicles Over Windshield Defrosting Software
Tesla told U.S. regulators the error may cause a valve in the heat pump to open unintentionally and trap the refrigerant inside the evaporator. Tesla will perform an over-the-air software update to address the issue.
1 min read
car&bike Team | Feb 27, 2022
Volkswagen Labour Chief Takes Company To Task On China, In FAZ Interview
The German automaker sold 70,625 ID electric vehicles in China last year, missing its goal of 80,000 to 100,000 cars, with production affected by regional COVID-19 outbreaks as well as chip-related issues.
1 min read