logo
New Delhi
New Cars
New Bikes
Go Green with EV
Used Cars
News & Reviews
Trending on c&b
Sell Your Car
Scrap Your Car
Pre-Delivery Inspection

Registered Office

ADDRESS
Mahindra First Choice Wheels Limited, 602, 6th Floor, Tower - B, Embassy 247, LBS Road, Vikhroli (West), Mumbai - 400083
CONTACT
+91 9606045096
EMAIL
contact@carandbike.com

Who We Are

About UsMerger Scheme CopyNCLT OrderInvestor RelationsTerms and ConditionsPrivacy Policy

Follow Us On

car&bike Youtubecar&bike Twittercar&bike Facebookcar&bike LinkedIn
© Mahindra First Choice Wheels Limited 2025. All rights reserved.

Our Offerings

  • New Cars
  • New Bikes
  • Electric Cars
  • Electric Bikes & Scooters
  • Used Cars
  • Compare Cars
  • Compare Bikes
  • Sell Car
  • Scrap Car
  • Pre Delivery Car Inspection

News & Reviews

  • Latest News
  • Car News
  • Bike News
  • car&bike Reviews
  • Car Reviews
  • Bike Reviews
  • Videos
  • Knowledge Center

Popular Car Brands

  • Maruti Suzuki
  • Tata
  • Hyundai
  • Honda
  • Mahindra
  • Kia
  • BMW
  • Volkswagen
  • Mercedes
  • Land Rover

Popular Car Models

  • Mahindra Thar
  • Kia Seltos
  • Land Rover Defender
  • Hyundai Exter
  • Grand Vitara
  • Toyota Innova Crysta
  • Kia Sonet
  • Range Rover
  • Toyota Fortuner
  • Maruti Suzuki Dzire

Popular Bike Brands

  • Royal Enfield
  • Hero
  • Yamaha
  • BMW Bikes
  • Jawa
  • Honda
  • Bajaj
  • Ola Electric Bikes
  • KTM
  • Harley Davidson

Popular Bike Models

  • Yamaha MT 15
  • Classic 350
  • Royal Enfield Hunter 350
  • Continental GT 650
  • Bajaj Pulsar 150
  • Hunter 350
  • Honda SP 125
  • Bullet 350
  • YZF R15 V4.0
  • Bajaj Pulsar 125
  • Latest News
  • Latest Reviews
  • Car News
  • Bike News
  • Car Reviews
  • Motorsport
  • Bike Reviews
  • Electric

Bajaj Auto Approves 150 Million Euro Funding For KTM

KTM has received strategic support from Bajaj Auto, as well as CFMoto, which will mark the first steps for the Austrian brand to recover from its financial woes and return to growth.
car&bike Team
car&bike Team
2 mins read
Feb 25, 2025, 09:14 AM
Follow us on
Bajaj Auto Approves 150 Million Euro Funding For KTM
Key Highlights
  • Bajaj Auto's board approves Rs. 1,360 crore investment
  • The investment is for Bajaj Auto International Holdings BV
  • New funds likely to be infused to rescue KTM AG

The Board of Directors at Bajaj Auto Limited has approved investing funds of up to 150 million Euros in its wholly-owned subsidiary, Bajaj Auto International Holdings BV, Netherlands. The infusion of fresh funds of approximately Rs.1,360 crore is intended to fund BAIH BV’s investment opportunities, with capital being provided in the form of equity capital, preference capital or loans, depending on future requirement.

Watch the video review:

Also Read: KTM Faces Financial Trouble; Seeks Funding Of 100 Million Euros

2025 KTM 390 Adventure web 15

Bajaj Auto has not specified the exact nature of the investment opportunities, but the company, through BAIH BV, currently owns a 49.9 per cent stake in Pierer Bajaj AG (PBAG), while the remaining controlling stake is held by Pierer Industrie AG. PBAG holds nearly 75 per cent ownership in subsidiary Pierer Mobility AG, which is the parent company for KTM AG.

Also Read: 2025 KTM 390 Adventure Review

The additional capital infusion is expected to help BAIH BV explore new investment avenues, possibly strengthening Bajaj Auto’s stake in KTM AG and enhancing its global footprint in the premium motorcycle segment. Sources in Bajaj Auto have disclosed that the leadership at Bajaj Auto is not keen to take over management of KTM AG, despite the fresh investment, and KTM will continue to operate as an independent Austrian brand with its own management and personnel.

Late last year, KTM had announced that it would need emergency funds to keep itself afloat, following reports of a staggering $3 billion debt that the company now finds itself in. The announcement by Bajaj doesn’t specifically mention its intention to invest in KTM, but it’s widely believed that the funds of 150 million Euros (around Rs. 1,360 crore) will be used to boost KTM’s finances in Europe, possibly even making Bajaj Auto the biggest shareholder in KTM. More details are expected in the next few weeks about the future of KTM AG, as well as Bajaj Auto’s strategic new investment in the Austrian brand.

# Bajaj-KTM# KTM crisis# KTM AG financial crisis# Bajaj Auto International Holdings BV# Bikes# Cover Story

Related News

Bajaj Auto Set To Acquire Majority Stake In KTM
4 mins read
Bajaj Auto Set To Acquire Majority Stake In KTM
KTM Announces Securing Of Finance For Restructuring
2 mins read
KTM Announces Securing Of Finance For Restructuring
Bajaj Auto Secures €566 Million Loan To Aid KTM's Financial Restructuring
1 min read
Bajaj Auto Secures €566 Million Loan To Aid KTM's Financial Restructuring
KTM Is Very Important For Bajaj Auto, Says Rajiv Bajaj
1 min read
KTM Is Very Important For Bajaj Auto, Says Rajiv Bajaj
KTM Restarts Motorcycle Production At Mattighofen
3 mins read
KTM Restarts Motorcycle Production At Mattighofen

Latest Cars

  • Skoda Octavia RS
    Skoda
    Octavia RS
    Ex-showroom Price
    ₹ 49.99 Lakh
  • Maserati MCPura
    Maserati
    MCPura
    Ex-showroom Price
    ₹ 4.12 - 5.12 Crore
  • Mahindra Bolero Neo
    Mahindra
    Bolero Neo
    Ex-showroom Price
    ₹ 8.49 - 9.99 Lakh
  • Mahindra Bolero
    Mahindra
    Bolero
    Ex-showroom Price
    ₹ 7.99 - 9.69 Lakh
  • Mahindra Thar
    Mahindra
    Thar
    Ex-showroom Price
    ₹ 9.99 - 16.99 Lakh
  • Citroen Aircross X
    Citroen
    Aircross X
    Ex-showroom Price
    ₹ 8.29 - 13.69 Lakh
  • Maruti Suzuki Victoris
    Maruti Suzuki
    Victoris
    Ex-showroom Price
    ₹ 10.5 - 19.99 Lakh
  • VinFast VF7
    VinFast
    VF7
    Ex-showroom Price
    ₹ 24.23 - 29.57 Lakh
  • VinFast VF6
    VinFast
    VF6
    Ex-showroom Price
    ₹ 19.13 - 21.22 Lakh
  • Citroen Basalt X
    Citroen
    Basalt X
    Ex-showroom Price
    ₹ 7.95 - 13.11 Lakh

Upcoming Cars

  • Hyundai New Venue
    Hyundai New Venue
    Expected Price
    ₹ 8 - 12 Lakh
    Launch Date: 2025-11-04
  • Mahindra BE.05
    Mahindra BE.05
    Expected Price
    ₹ 25 - 30 Lakh
    Launch Date: 2025-11-12
  • Hyundai Ioniq 6
    Hyundai Ioniq 6
    Expected Price
    ₹ 60 - 65 Lakh
    Launch Date: 2025-11-15
  • Jeep Avenger
    Jeep Avenger
    Expected Price
    ₹ 25 - 30 Lakh
    Launch Date: 2025-11-15
  • Kia EV4
    Kia EV4
    Expected Price
    ₹ 15 - 20 Lakh
    Launch Date: 2025-11-18
  • MG 7
    MG 7
    Expected Price
    ₹ 24 - 25 Lakh
    Launch Date: 2025-11-18
  • Volkswagen Tera
    Volkswagen Tera
    Expected Price
    ₹ 25 - 40 Lakh
    Launch Date: 2025-11-20
  • MG HS PHEV
    MG HS PHEV
    Expected Price
    ₹ 23 - 28 Lakh
    Launch Date: 2025-11-20
  • Nissan Small Electric SUV
    Nissan Small Electric SUV
    Expected Price
    ₹ 12 - 18 Lakh
    Launch Date: 2025-11-25
  • Tata Sierra EV
    Tata Sierra EV
    Expected Price
    ₹ 25 - 30 Lakh
    Launch Date: 2025-11-25
Explore Other Topics
Trending NewsCar NewsElectric Car NewsBike NewsComparisonsMotorsportsUpcoming Car News

Trending News

  • 2026 Kawasaki Z900RS Unveiled
    1 min read
    2026 Kawasaki Z900RS Unveiled
  • Suzuki Fronx Gets 5 Stars In ASEAN NCAP Crash Tests
    1 min read
    Suzuki Fronx Gets 5 Stars In ASEAN NCAP Crash Tests
  • Japan Mobility Show 2025: Tiny BYD Racco EV Targets Japan’s Kei Car Market
    1 min read
    Japan Mobility Show 2025: Tiny BYD Racco EV Targets Japan’s Kei Car Market
  • VLF Mobster 135 Introductory Price Offer Extended
    1 min read
    VLF Mobster 135 Introductory Price Offer Extended
  • 2026 Triumph Trident 800: Everything You Need To Know
    3 mins read
    2026 Triumph Trident 800: Everything You Need To Know
  • Japan Mobility Show 2025: Mitsubishi Elevance Concept Could Be The Future Pajero
    1 min read
    Japan Mobility Show 2025: Mitsubishi Elevance Concept Could Be The Future Pajero
  • New Ducati Panigale V2 Launched In India At Rs 19.12 Lakh
    1 min read
    New Ducati Panigale V2 Launched In India At Rs 19.12 Lakh
  • Toyota Spins Off Century As New Standalone Brand; Unveils New Century Coupe Concept At Japan Mobility Show 2025
    1 min read
    Toyota Spins Off Century As New Standalone Brand; Unveils New Century Coupe Concept At Japan Mobility Show 2025
  • New Hyundai Venue Detailed Specifications And Engine Options Officially Revealed
    1 min read
    New Hyundai Venue Detailed Specifications And Engine Options Officially Revealed

Latest News

  • NewsNews
  • Expert ReviewExpert Review
View All
  • 2026 Kawasaki Z900RS Unveiled
    Janak Sorap | Oct 31, 2025
    2026 Kawasaki Z900RS Unveiled
    The Z900RS now produces more power, smarter thanks to an updated electronics kit, and better handler courtesy of tweaks to the chassis.
    1 min read
  • Suzuki Fronx Gets 5 Stars In ASEAN NCAP Crash Tests
    car&bike Team | Oct 30, 2025
    Suzuki Fronx Gets 5 Stars In ASEAN NCAP Crash Tests
    The Fronx managed to get 29.37 points out of 32 for adult occupant protection.
    1 min read
  • Japan Mobility Show 2025: Tiny BYD Racco EV Targets Japan’s Kei Car Market
    car&bike Team | Oct 30, 2025
    Japan Mobility Show 2025: Tiny BYD Racco EV Targets Japan’s Kei Car Market
    Diminutive EV expected to go on sale in Japan in 2026, with reports suggesting a range of up to 180 km on a full charge.
    1 min read
  • VLF Mobster 135 Introductory Price Offer Extended
    car&bike Team | Oct 30, 2025
    VLF Mobster 135 Introductory Price Offer Extended
    VLF says it has received 2,500 bookings for the Mobster 135 so far, and the introductory price of Rs 1.30 lakh (ex-showroom) will remain valid for an additional 500 buyers.
    1 min read
  • 2026 Triumph Trident 800: Everything You Need To Know
    Preetam Bora | Oct 30, 2025
    2026 Triumph Trident 800: Everything You Need To Know
    The Triumph Trident 800 is a naked roadster powered by a 798 cc, inline three-cylinder engine, and will sit between the brand’s 660 and 765 triple engine roadsters.
    3 mins read
  • Japan Mobility Show 2025: Mitsubishi Elevance Concept Could Be The Future Pajero
    Bilal Firfiray | Oct 29, 2025
    Japan Mobility Show 2025: Mitsubishi Elevance Concept Could Be The Future Pajero
    Has a plug-in hybrid powertrain, has S-AWC AWD, has suicidal doors, and has an AI copilot
    1 min read
  • TVS Apache RTX First Ride Review: Tech-Packed & Adventure Ready
    Preetam Bora | Oct 19, 2025
    TVS Apache RTX First Ride Review: Tech-Packed & Adventure Ready
    TVS enters the growing adventure touring segment with the new Apache RTX with an attractive starting price of ₹ 1.99 Lakh (Ex-showroom). Is it worth considering? Read on, to find out.
    8 mins read
  • Eurogrip Tread Talks 2025: Tyre Tales
    Janak Sorap | Oct 17, 2025
    Eurogrip Tread Talks 2025: Tyre Tales
    A factory tour on what goes into making two-wheeler tyres at Eurogrip’s Madurai plant, followed by a scenic ride to Kodaikanal.
    4 mins read
  • Ferrari 12Cilindri India Review: Straight From The Heart
    Shams Raza Naqvi | Oct 22, 2025
    Ferrari 12Cilindri India Review: Straight From The Heart
    We’ve driven the latest 12-cylinder powerhouse from Ferrari on Indian roads. Is this the ultimate GT Coupe to come to our market?
    7 mins read
  • Royal Enfield Guerrilla 450 Vs Bajaj Dominar 400 Comparison Review
    Preetam Bora | Oct 10, 2025
    Royal Enfield Guerrilla 450 Vs Bajaj Dominar 400 Comparison Review
    Roadster or sport tourer? And to answer that question we have the Royal Enfield Guerrilla 450 in a head-to-head comparison with the 2025 Bajaj Dominar 400.
    1 min read
  • Tata Harrier EV Road Test: Big, Bold, and Brilliantly Electric
    Bilal Firfiray | Oct 8, 2025
    Tata Harrier EV Road Test: Big, Bold, and Brilliantly Electric
    We test the new Tata Harrier EV to find out how far it can really go. Real-world range, driving impressions, features, verdict, and everything else. We got you covered.
    5 mins read
  • Home
  • News
  • Bikes
  • Bajaj Auto Approves 150 Million Euro Funding For KTM