Valvoline Cummins has announced the launch of its Bike Xpert and Truck Xpert programs. These initiatives will extensively focus on developing and upskilling the network of independent mechanic workshops and service providers, making them adept with knowledge of current and future technologies. Under these initiatives, Valvoline has already onboarded 30 two-wheeler workshops along with its channel partners under the brand name 'Valvoline Bike Xpert'. The first set of Bike Xpert workshops have been introduced in Delhi, Gurgaon, Pune, Patna and Coimbatore.
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The company also plans to add 2,000 more workshops in the next 3-5 years across the country. Additionally, the company has also initiated a similar platform for heavy-duty mechanic workshops under the umbrella of Valvoline Truck Xpert. Through this program, the company aims to provide training to heavy-duty mechanics on the latest engine technologies like BS4 and BS6.
Through the 'Valvoline Truck Xpert' program, the company aims to provide training to heavy-duty mechanics on the latest engine technologies like BS4 and BS6.
Speaking on the initiative, Sandeep Kalia, Managing Director, Valvoline Cummins India, said, "As a premium brand, our aim is to deliver performance and superior quality which our customers across the globe enjoy. Our association with the prominent workshops in the different cities will help us develop a trained network of mechanics who believe in growing with Valvoline."
Apart from preventative maintenance and breakdown repairs, Bike Xpert workshops will also provide solutions like timely reminders and customized benefits based on past vehicle history. The Truck Xpert program aims to help the workshop partners learn about upcoming engine technologies and detailed training on servicing and maintaining the health of trucks.
The brand believes that digitization can completely transform the workshop ecosystem. Thus, the company plans to list all the Bike Xpert and Truck Xpert workshops on the online search platform. Moreover, a CRM application has also been developed for the partners enabling them to maintain a continuous relationship with their customer base.
