GM Announces New Technical Assistance Centre For Chevrolet Dealers
Sameer Contractor
1 min read
Jul 27, 2016, 10:27 PM

Key Highlights
- The TAC aims to resolve product concerns quick and efficiently
- The TAC helpdesk acts as a remote assistance centre for dealers
- The TAC is supported by 10 field service engineers for on-site support
General Motors announced the opening of its new Technical Assistance Centre (TAC) at Talegaon, which will be assisting Chevrolet dealers across India to resolve product concerns quick and efficiently. This is for the first time, the American automaker has opened a dedicated TAC function in the country, as it aims to establish a single point of contact for each dealership with a technical expert.
Markus Sternberg, Vice President, Aftersales, GM India said, “Keeping customers at the centre is one of the key values at Chevrolet. In line with this, we have plans to further enhance our network and customer service experience.The launch of the Technical Assistance Centre is another step in this direction. We believe that the centre will assist all Chevrolet dealers across India to provide fast and effective support to their customers when addressing any product concern.”
The TAC will be available to all dealerships to help resolve any problems with the vehicles if the need be. The company's appointed technical expert or as GM calls it 'Tech-E' will ensure that any customer is resolved. The TAC helpdesk acts as a remote assistance centre, supported further by a host of Chevrolet Field Service Engineers, who are made available to dealerships for on-site support. The company has allotted a total of 10 people to this operation initially.
With after sales and service support being one of the core concern of GM in India, the TAC initiative aims to be a more organised solution to offering customers a trouble free experience. The assistance centre also comes at a time when GM is reviewing its strategy for India along with the earlier announced $1 billion (USD) investment. That said, the new generation Beat Activ and Beat Essentia sub-compact sedan continue to be part of the launch pipeline, while the TrailBlazer facelift is also likely to be on the cards. The Beat twins though will only make it to dealerships by 2017.
Markus Sternberg, Vice President, Aftersales, GM India said, “Keeping customers at the centre is one of the key values at Chevrolet. In line with this, we have plans to further enhance our network and customer service experience.The launch of the Technical Assistance Centre is another step in this direction. We believe that the centre will assist all Chevrolet dealers across India to provide fast and effective support to their customers when addressing any product concern.”
The TAC will be available to all dealerships to help resolve any problems with the vehicles if the need be. The company's appointed technical expert or as GM calls it 'Tech-E' will ensure that any customer is resolved. The TAC helpdesk acts as a remote assistance centre, supported further by a host of Chevrolet Field Service Engineers, who are made available to dealerships for on-site support. The company has allotted a total of 10 people to this operation initially.
With after sales and service support being one of the core concern of GM in India, the TAC initiative aims to be a more organised solution to offering customers a trouble free experience. The assistance centre also comes at a time when GM is reviewing its strategy for India along with the earlier announced $1 billion (USD) investment. That said, the new generation Beat Activ and Beat Essentia sub-compact sedan continue to be part of the launch pipeline, while the TrailBlazer facelift is also likely to be on the cards. The Beat twins though will only make it to dealerships by 2017.
Trending News
Latest News
car&bike Team | Dec 14, 2025Top-Spec Tata Sierra Accomplished, Accomplished+ Prices RevealedRegardless of the powertrain combination chosen, all Tata Sierra Accomplished+ trims cost upwards of Rs 20 lakh (ex-showroom).2 mins read
car&bike Team | Dec 13, 2025Skoda Slavia Facelift Spied Testing Again Ahead Of DebutThe facelifted Slavia is expected to debut in 2026 as Skoda-VW India looks to refresh its India 2.0 range.1 min read
car&bike Team | Dec 13, 20252026 MG Hector Facelift Interior Previewed Ahead Of DebutLatest teaser video of the upcoming Hector facelift suggests minimal cosmetic changes to the interior as well as reveals a new alloy-wheel design.1 min read
Jaiveer Mehra | Dec 13, 2025Passenger Vehicle, Two-Wheeler Sales Surge In November 2025: SIAMBoth segments reported a growth in the region of 20 per cent, though year-to-date sales growth in FY2026 was notably flatter at around 3 per cent.1 min read
car&bike Team | Dec 12, 2025Nissan Entry MPV Design To Be Unveiled On December 18New MPV to be the first of three new models for India by Nissan, alongside the Tekton and a three-row SUV.1 min read
Jaiveer Mehra | Dec 12, 2025New Mini Convertible Launched At Rs 58.50 LakhDrop-top variant of the iconic Cooper hatchback available in a single Cooper S spec.1 min read
Janak Sorap | Dec 11, 2025Harley-Davidson X440 T First Ride Review: Smarter and SharperHarley-Davidson has taken the X440 and given it a more focused and engaging twist. The result is the X440 T—essentially the same platform but updated in areas that give the motorcycle more appeal and riders more thrill.5 mins read
Shams Raza Naqvi | Dec 10, 20252025 Mini Cooper Convertible Review: More Colour On Indian RoadsThe updated Mini Cooper Convertible is set to be launched in the Indian market in the next few days. We drive it around Jaisalmer for a quick review.1 min read
Bilal Firfiray | Dec 8, 2025Tata Sierra Review: India’s New Favourite?Marking its return after a few decades, the reborn Sierra has made everyone sit up and take notice. But is it worth the hype?10 mins read
Girish Karkera | Dec 4, 20252026 Honda Prelude First Drive: Domesticated Civic Type RA sporty-looking coupe built to give customers a taste of performance but not at the expense of everyday practicality.5 mins read
Seshan Vijayraghvan | Nov 29, 2025Mahindra XEV 9S First Drive Review: Big Electric SUV, Bigger ExpectationsThe XEV 9S lands at a time when the EV crowd is growing fast. It’s a big, born-electric, three-row SUV that starts under 20 lakh. It sits close to the XUV700 in size, but the brief is very different. Here’s what it’s like on the road.11 mins read























































































































