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Hero MotoCorp Achieves Guinness World Record For Creating Biggest Logo

Hero MotoCorp uniformly used 1,845 Hero Splendor Plus motorcycles to form the Hero logo at the company's manufacturing facility in Chittoor, Andhra Pradesh.
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By Shubham Parashar

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1 mins read

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Published on August 11, 2021

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Highlights

  • Hero MotoCorp has bagged Guinness World Record for largest brand logo.
  • The company used 1,845 Splendor Plus motorcycles to create the logo.
  • Hero MotoCorp completes a decade long solo journey in India.

It's been 10 years since Hero MotoCorp and Honda parted ways and the Indian Motorcycle maker started its solo journey since. And now to celebrate its decade long solo journey, the company has created the largest replication of its brand's logo using one of its oldest and strongest volume generating models- the Splendor Plus. The company uniformly placed 1845 Hero Splendor Plus motorcycles to form the Hero logo at the company's manufacturing facility in Chittoor, Andhra Pradesh. The area spread over 1000 ft. x 800 ft. was used as the canvas to create this and it has been recognised by the Guinness World Record as well, making Hero MotoCorp the only two-wheeler brand to demonstrate such a big brand logo.

Also Read: Hero MotoCorp Teases Upcoming Electric Scooter At Its Tenth Anniversary Celebrations

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The company uniformly placed 1845 Hero Splendor Plus motorcycles to form the Hero logo.

Malo Le Masson, Head of Global Product Planning and Strategy, Hero MotoCorp said, "At the beginning of this year, Hero MotoCorp celebrated the landmark of 100 Million cumulative sales since inception- a record in the heart of all the Heroes. This milestone comes in 2021 which is also the 10th anniversary year of the Hero Brand logo, unveiled on 9th of August 2011 at the O2 Arena in London. So as part of our unique celebrations for the special day, we have achieved a Guinness World Records of the 'Largest motorcycle logo' to demonstrate our brand stature. This is another global record set by brand Hero, and we shall not stop there. Stay tuned for more from Hero MotoCorp!"

Also Read: Hero Family At Loggerheads Over Electric Vehicle Business

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Hero Xtreme 160R 100 Million Edition

Hero MotoCorp also crossed 100 million units sales target in cumulative production which is one of the fastest global achievements by an automotive company. The Company kicked-off the celebrations in January 2021 when its 100 millionth motorcycle, the Xtreme 160R, was rolled-out of its manufacturing facility in Haridwar.

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Last Updated on August 11, 2021


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