Tata Motors launches 'Safari Owners United League'
Ameya Naik
1 min read
Feb 21, 2014, 07:15 PM

Tata Motors launched the 'Safari Owners United League' a.k.a SOUL, an online platform that aims to bring owners of Tata Safari together. SOUL is designed exclusively for Safari owners so that they can share travel stories, experiences and learning's which revolve around their Safari.
The Safari has been around for 15 years now and we all know that it is the most capable off-roader around. Through SOUL, Tata Motors will offer a digital platform which will be powered and independently administered by Tata Motors.
Members will be able to tell their side of the tale and may involve themselves in discussions with other owners. Registering on SOUL is as simple and Tata Motors says that they will be introducing engaging features which will be introduced on the website soon.
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