Ford India July Sales Cross 25,000 Vehicles; Overall Sales Drop 4%

Ford India today release the sales report for the month of July 2018, and the carmaker's total sales for the month was 25,028 units. Compared to July 2017, during which the company sold 26,075 vehicles, Ford India saw a drop of 4 per cent in total sales in July 2018. The company's domestic wholesales in July stood at 7,816 vehicles as against the 8,418 units sold during the same month last year, registering a decline of 7.15 per cent. Exports, on the other hand, also went down by 2.5 per cent, with the company recording 17,212 vehicles, compared to 17,657 units that were exported in July 2017.

Talking about the decline in July sales, Anurag Mehrotra, President and Managing Director, Ford India, said, "The transport strike impacted both the production as well as shipment of Ford vehicles in July".

Last month, however, Ford India registered a 37 per cent increase in sales of its vehicles in the domestic market with 8,444 vehicles compared to 6,149 units in the same month last year. However, exports continued to decline for Ford India. The company exported 10,386 vehicles against 14,649 units in June 2017 and that's down by a significant margin of 29 per cent.

Last month Ford also sold its one-millionth car in India which was a Ford Freestyle. Talking about that and the brand, Mehrotra said, "In the same period, we reached One million customers in India and remain thankful for their continued faith and trust. Our unrelenting focus on India strategic pillars - Strong Brand, Right Products, Competitive Cost and Effective Scale - continue to ensure that we grow faster than the industry & bring more customers to the Ford family in the time to come."