Stop Calling Luxury Cars As Sin Goods; Reduce GST: Jaguar Land Rover

Luxury cars are often under scrutiny for being extravagant purchases, which has resulted in the cars attracting the highest taxation. However, Jaguar Land Rover India's President and Managing Director, Rohit Suri believes that the government should stop classifying luxury cars as sin goods and reduce the tax burden on such vehicles. In a statement made to PTI, the JLR India boss said that taxes should be reduced on luxury vehicles since manufacturers contribute healthily to the country's economic growth.
Rohit Suri said, "The government calls it (luxury vehicles) sin goods. This does not allow the market to grow. We can't understand how it is a sin-good. I can understand something which impacts your health like cigarettes but does driving a car impact your health? If you classify this (luxury vehicles) as sin goods then there are ten more goods like wearing expensive shirts or shoes, which are also sin...In that case, every five-star hotel should be sin and people going there should be called sinners."
Currently, luxury vehicles in India attract the highest slab GST of 28 per cent and additional cess of 20 per cent on sedans and 22 per cent on SUVs. That's a steep amount and drives up the purchase cost of the vehicle by a significant margin. Suri's comments come at a time when the auto industry is struggling to improve its sales over the past couple of months. Most manufacturers have requested or are in favour of reducing taxes on cars and two-wheelers in a bid to drive growth.
Adding further, Suri said, "We employ around 2,400 people. We give employment to people across our value chain. If the market remains restricted then we are going to be handicapped. The market size is small, all because of the high GST rate that the government continues to apply."
The reports suggests that the Indian luxury car market is about 40,000 units annually, of which Jaguar Land Rover's model range competes in a segment of around 27,000 units.
"We are very keen, we are hoping that the government will stop calling us sin goods. Do you want to stop the growth of the industry by classifying it as sin goods? It is something we are clearly not happy with the way it is being branded," he said.
Latest News
Jaiveer Mehra | May 1, 2026Auto Sales April 2026: Hyundai, Tata, Mahindra, Kia Start New FY On Positive NoteHyundai reported its best-ever sales for April 2026, but still lagged behind Tata and Mahindra, who continued to hold second and third place.4 mins read
car&bike Team | Apr 30, 2026Bajaj Pulsar NS400z Price Slashed By Rs 14,000The updated 349 cc Puslar NS400z is now priced at Rs 1.80 lakh (ex-showroom).1 min read
Jaiveer Mehra | Apr 30, 2026Oben Rorr Evo Launched At Rs 1 LakhIntroductory prices are valid for the first 10,000 units, following which prices will be hiked by Rs 25,000.2 mins read- Bilal Firfiray | Apr 30, 2026Ferrari Purosangue Handling Speciale Revealed With New Active SuspensionFerrari’s first four-door, four-seater gets a special handling package with active suspension to make it more dynamic to drive.1 min read
car&bike Team | Apr 30, 2026Royal Enfield Is Testing E85-Ready Classic 350 - Spy PhotosThe test bike was spied on public roads just days after the Ministry of Road Transport & Highways released a draft notification for E85 and E100 ethanol blending.1 min read
car&bike Team | Apr 30, 20265 New Cars Coming In May 2026: EVs, Hybrids And SUVs To Be LaunchedThe month of May will see a host of new car launches and this will include a couple electric cars as well as SUVs1 min read
Shams Raza Naqvi | Apr 29, 2026Toyota Innova Hycross Vs Mahindra XEV 9S: Choosing The Right Three Row Family MoverIn a battle of three-row cars the electric Mahindra XEV 9S takes on the Toyota Innova Hycross. Which one ticks more boxes?1 min read
Janak Sorap | Apr 26, 2026BMW F 450 GS First Ride Review: Almost A Proper GS With Big Bike DNANew 420cc twin, premium build, feature-loaded and Easy Ride Clutch — but does it deliver where it truly matters?8 mins read
Seshan Vijayraghvan | Apr 25, 20262026 MG Majestor Review: Bold, Feature-Packed And Off-Road ReadyWe spent time with the MG Majestor to see how much of an improvement it is over the Gloster, and whether it can take on the segment leader – Toyota Fortuner.9 mins read
Seshan Vijayraghvan | Apr 23, 2026Vega Bolt Bluetooth Smart Helmet Review: Smart, Simple, And FunctionalThe Vega Bolt Bluetooth Smart Helmet is a practical take on connected riding gear, aimed at commuters and riders who want integrated functionality without the hassle of add-ons.6 mins read
Preetam Bora | Apr 20, 2026Hero Destini 110 Vs TVS Jupiter 110 Comparison ReviewThe Hero Destini 110 and the TVS Jupiter 110 both sit in the same price bracket and target the same buyer. But they take different approaches. Which 110 cc scooter should you buy?9 mins read



















































































































