Ford Doubles Down On Electric Vehicle Push In Europe


U.S. carmaker Ford on Monday unveiled plans for seven new electric models in Europe, a battery-assembly site in Germany and a nickel cell manufacturing joint venture in Turkey as part of a major electric vehicle (EV) push on the continent. "Our march toward an all-electric future is an absolute necessity for Ford to meet the mobility needs of customers across a transforming Europe," said Stuart Rowley, chair of Ford of Europe. Ford said it would introduce three new electric passenger vehicles and four new electric commercial vehicles in Europe by 2024, adding it plans to sell more than 600,000 EVs in the region by 2026.
This, Ford said, would help it reach its global goal of selling more than 2 million EVs a year and achieving an adjusted operating profit margin of 10% by 2026.
The strategy update for Europe comes shortly after Ford announced a $50 billion investment push to kick-start electrification that also includes running its EV unit separately from the group's legacy combustion engine business.
As part of its push, Ford deepened its existing partnership with Volkswagen under which the U.S. carmaker will produce a second electric vehicle for the European market based on its German rival's platform.

The ID. Buzz, iconic vehicle of the Volkswagen brand, is seen during its world premiere in Paris
Photo Credit: REUTERS/Benoit Tessier
Ford will as a result double its planned volume of vehicles to be produced based on Volkswagen's modular electric-drive platform, known as MEB, to 1.2 million units over a six-year timeframe.
This will include investments of $2 billion at Ford's Cologne site in Germany as well as a new battery assembly facility scheduled to start operations in 2024.
Ford also said it has signed a non-binding memorandum of understanding with SK On Co, a unit of South Korea's SK Innovation, and Turkey's Koc Holding for a joint venture to manufacture high nickel NMC cells for assembly into battery array modules.
Under the strategy update, Ford Otosan, Ford's joint venture with Koc Holding, will buy the U.S. carmaker's plant in Craiova, Romania for 575 million euros ($630 million) to further boost electric and commercial vehicle capacity.
($1 = 0.9130 euros)
(Reporting by Christoph Steitz; Editing by Miranda Murray, Louise Heavens and Susan Fenton)
(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)
Related News
Latest Cars
- Maruti Suzuki
VictorisEx-showroom Price₹ 11.93 - 23.19 Lakh - VinFast
VF7Ex-showroom Price₹ 24.23 - 29.57 Lakh - VinFast
VF6Ex-showroom Price₹ 19.13 - 21.22 Lakh - Citroen
Basalt XEx-showroom Price₹ 7.95 - 13.11 Lakh - Mercedes-AMG
CLE 53Ex-showroom Price₹ 1.45 Crore - Renault
TriberEx-showroom Price₹ 5.76 - 8.6 Lakh - MG
M9 EVEx-showroom Price₹ 81.08 Lakh - BMW
2 Series Gran CoupeEx-showroom Price₹ 48.72 - 50.76 Lakh - Tesla
Model YEx-showroom Price₹ 69.47 - 78.75 Lakh - Kia
Carens Clavis EVEx-showroom Price₹ 20.87 - 28.41 Lakh
Upcoming Cars
Trending News
- 4 min readOcean to Orbit with the Hyundai Verna
Latest News
- car&bike Team | Sep 27, 2025Toyota Land Cruiser 300 GR Sport: In PicturesThe GR-S trim of the LC300 arrived in India for the first time and is currently priced at Rs 2.25 crore (ex-showroom).2 mins
- car&bike Team | Sep 27, 2025New Gen Hyundai i20 Spied Testing In IndiaThe fourth-gen i20 has been spied on test in India for the first time.1 mins
- car&bike Team | Sep 26, 2025Honda CB350C Special Edition Launched At Rs 2.02 LakhThe CB350C is offered in red and brown colour schemes with some additional graphics.1 mins
- Bilal Firfiray | Sep 26, 2025Ocean to Orbit with the Hyundai VernaExploration has always been at the heart of human progress. From the first sailor who set his eyes on the endless ocean to the modern scientist launching rockets into space, we’ve been driven by one simple question: what lies beyond?4 mins
- car&bike Team | Sep 26, 2025Second-Gen Hyundai Venue India Launch On November 4New-gen Venue will get a notably revamped design, borrowing design elements from Hyundai’s latest global SUVs while also packing in more tech.1 mins
- Jafar Rizvi | Sep 26, 2025GST 2.0: Yamaha YZF-R3, MT-03 Prices Fall By Over Rs 20,000The R3 now costs Rs 3.39 lakh while the MT-03 comes in at Rs 3.30 lakh (ex-showroom).1 mins