The German luxury carmaker, Audi has announced a three percent price hike across its line-up in India. According to the company, constant forex rate fluctuation and slowdown in industry increased its operational costs, and made them take this decision. The new prices will come into effect from May 1st.
"While Audi has exhibited stellar sales performance in 2013 and in the first quarter of 2014, the overall market scenario has remained challenging with the constant fluctuation in forex rate; thus resulting in a rise in input and operational costs," Joe King, Head, Audi India said.
Audi India has achieved the highest sales record of 1, 104 units in March 2014, and sold out 2,740 cars in the first quarter, this year. In the financial year 2014, the company sold out 10,126 units, and reported a tremendous annual growth of 18 percent year-on-year.
