Mahindra GenZe Electric Two-Wheeler Business To Be Shut Down

- Mahindra is in the process of liquidating stocks of GenZe
- GenZe is a wholly-owned subsidiary of the Mahindra Group
- Intellectual property of GenZe will be used in Mahindra Electric
The Mahindra Group owned electric two-wheeler brand GenZe will be shut down within the next six months. The GenZe brand is a California-based manufacturer of electric bicycles and scooters, and has been selling e-bikes and scooters exclusively in the US market. Announcing the financial results for the fourth quarter of the financial year 2019-20, Mahindra and Mahindra Managing Director, Dr. Pawan Goenka announced that the US-based wholly owned subsidiary will be shut down. Mahindra is in the process of liquidating stocks of GenZe and the business will be shut down completely in six months' time.
Also Read: Mahindra GenZe Electric Scooter Review

The Mahindra GenZe electric scooter is manufactured in the US under Mahindra's wholly-owned susidiary
According to Goenka, the intellectual property from GenZe will be used for Mahindra Electric or some other brand within the Mahindra Group. Among the products of GenZe are electric bicycles offered on a public bike sharing system in the US, and the electric scooters including the GenZe 2.0 electric scooter, are used for delivery services, and also available through public scooter sharing systems in California. The GenZe was spotted testing in India as well, more than two years ago, and at one point Mahindra was even considering the possibility of introducing the electric scooter in India. Now, it seems the GenZe will be dissolved completely and any technology and intellectual property could possibly make its way to other electric products, under the Mahindra Electric brand.
Also Read: Mahindra GenZe Electric Scooter Spotted On Test In India
On Friday, June 12, 2020, Mahindra and Mahindra announced the company's quarterly results. The company announced net loss of Rs. 3,255 crore in the January to March, 2020 quarter, compared to a profit of Rs. 969 crore in the same period a year ago. Revenue of the company declined 35 per cent to Rs. 9,005 crore during the quarter under review, compared to Rs. 13,808 crore during the same quarter a year ago. Sales were affected due to lower industry volumes in both automotive and tractor segments, transition to BS6 emission regulations and the countrywide lockdown due to the COVID-19 pandemic in March, the company said.
Mahindra reported a one-time impairment of Rs. 3,577.64 crore. The impairment was recognised based on the performance of certain subsidiaries, associates, joint ventures and due to the Covid-19 pandemic, the company said. Almost 80 per cent of this impairment is due to the write-downs of investments in Ssangyong, as well as some other international subsidiaries, which hurt the company's bottom line.
Trending News
1 min readTriumph Tracker 400: In Pictures
1 min readTriumph Tracker 400 Unveiled in UK
Latest News
Janak Sorap | Dec 17, 2025Triumph Tracker 400: In PicturesTriumph has unveiled the new Tracker 400 based on the Speed 400. Here’s a quick look at the motorcycle in pictures.1 min read
Jaiveer Mehra | Dec 17, 2025Tata Sierra Smart Plus Revealed In Official Pictures: What Do You Get For Rs 11.49 Lakh?While nearly everyone has seen the Sierra in pictures and many in person at dealerships, you’ll likely only have seen the top models. But what is the base variant like?2 mins read
car&bike Team | Dec 17, 20252025 Ducati Panigale V2, Streetfighter V2 Recalled In The USThe recall states that two ABS fuses may have been inadvertently fitted in the wrong positions during wiring assembly and could increase the risk of a crash.3 mins read
Jafar Rizvi | Dec 17, 2025Updated Bajaj Pulsar 220F Does Not Get Dual-Channel ABS; Company Issues ClarificationBajaj Auto has confirmed that the updated Pulsar 220F does not feature dual-channel ABS, contradicting earlier reports.1 min read
Janak Sorap | Dec 16, 2025Triumph Tracker 400 Unveiled in UKBased on the Speed 400’s platform with the tune from the Thruxton 400.1 min read
car&bike Team | Dec 16, 2025Kawasaki Versys-X 300 Offered With Rs 25,000 DiscountAfter the discount, the entry-level Kawasaki Adventurer tourer is priced at Rs 3.24 lakh (ex-showroom).3 mins read
Janak Sorap | Dec 11, 2025Harley-Davidson X440 T First Ride Review: Smarter and SharperHarley-Davidson has taken the X440 and given it a more focused and engaging twist. The result is the X440 T—essentially the same platform but updated in areas that give the motorcycle more appeal and riders more thrill.5 mins read
Shams Raza Naqvi | Dec 10, 20252025 Mini Cooper Convertible Review: More Colour On Indian RoadsThe updated Mini Cooper Convertible is set to be launched in the Indian market in the next few days. We drive it around Jaisalmer for a quick review.1 min read
Bilal Firfiray | Dec 8, 2025Tata Sierra Review: India’s New Favourite?Marking its return after a few decades, the reborn Sierra has made everyone sit up and take notice. But is it worth the hype?10 mins read
Girish Karkera | Dec 4, 20252026 Honda Prelude First Drive: Domesticated Civic Type RA sporty-looking coupe built to give customers a taste of performance but not at the expense of everyday practicality.5 mins read
Seshan Vijayraghvan | Nov 29, 2025Mahindra XEV 9S First Drive Review: Big Electric SUV, Bigger ExpectationsThe XEV 9S lands at a time when the EV crowd is growing fast. It’s a big, born-electric, three-row SUV that starts under 20 lakh. It sits close to the XUV700 in size, but the brief is very different. Here’s what it’s like on the road.11 mins read




































































































































