Lamborghini to Build SUV; Will be Launched in 2018
last published date : 28 May 2015, 18:24 IST
It was at the 2012 Beijing Motor Show that Lamborghini first showed any intentions of breaking into the SUV/Crossover segment. The Urus concept car left people wondering if the car would ever see the light of production but now after a bit of back and forth, Lamborghini announced that there will be a production model built around the concept.
The production model will be built in Sant'Agata Bolognese and primarily target consumers in China, Germany, Russia, the United States, the United Kingdom and the Middle East. The plan is to bring the car out in 2018 and for all that to fall in place, it will be a joint effort of Audi, Lamborghini and Volkswagen, as they will invest hundreds of millions of Euros to build new warehouses, a new production line and expand their research and development centre. The SUV will be built on the same platform as the Audi Q7, Bentley EXP 9 F, Porsche Cayenne, and Volkswagen Touareg.
Stephan Winkelmann, Lamborghini President and CEO said, "This is a proud moment for everybody in Lamborghini. The introduction of a third model line endorses the stable and sustainable growth of the company and signifies for us the beginning of a new era. The new SUV will be made in Sant'Agata Bolognese, demonstrating our commitment to safeguarding the values of 'Made in Italy' worldwide."
The Concept was named after the Aurochs bull - a large, wild ancestor of domestic cattle - Urus. As typical of Lamborghini cars, the front gets aggressive styling cues while LED lights are used for head and tail lamps. There's also a tailgate-mounted spoiler, a rear diffuser and a four-tailpipe exhaust system. It is expected that most of the styling cues will be taken from the Urus concept, we hope to be surprised by Lamborghini with a little bit of oomph!
The production model will be built in Sant'Agata Bolognese and primarily target consumers in China, Germany, Russia, the United States, the United Kingdom and the Middle East. The plan is to bring the car out in 2018 and for all that to fall in place, it will be a joint effort of Audi, Lamborghini and Volkswagen, as they will invest hundreds of millions of Euros to build new warehouses, a new production line and expand their research and development centre. The SUV will be built on the same platform as the Audi Q7, Bentley EXP 9 F, Porsche Cayenne, and Volkswagen Touareg.
Stephan Winkelmann, Lamborghini President and CEO said, "This is a proud moment for everybody in Lamborghini. The introduction of a third model line endorses the stable and sustainable growth of the company and signifies for us the beginning of a new era. The new SUV will be made in Sant'Agata Bolognese, demonstrating our commitment to safeguarding the values of 'Made in Italy' worldwide."
The Concept was named after the Aurochs bull - a large, wild ancestor of domestic cattle - Urus. As typical of Lamborghini cars, the front gets aggressive styling cues while LED lights are used for head and tail lamps. There's also a tailgate-mounted spoiler, a rear diffuser and a four-tailpipe exhaust system. It is expected that most of the styling cues will be taken from the Urus concept, we hope to be surprised by Lamborghini with a little bit of oomph!
Ameya Naik
Ameya chose cars over Shakespeare and has been in love with the Porsche 917, ever since he first laid his eyes on it. Cars are not just a mode of transport for him, but a passion, as can be seen in the way he talks about them. He believes - respect your car and the feeling will be reciprocated. He enjoys driving, which is probably a given, but its a stress buster, which is why he enjoys his job even more.
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