Range Rover Evoque Cabriolet Teased; Will Come to India Soon
Highlights
Trust Land Rover to do something completely crazy to announce the launch of a new product. We’ve seen what they did with the XE and then the F-Pace was introduced by setting a Guinness World Record.
Well, the next in line is the Range Rover Evoque Convertible and the company has made 'wireframe' sculptures of the car and let them loose on the iconic streets of the UK's capital.
The installations were displayed outside sites like the world famous Harrods department store on Brompton Road, Knightsbridge and in notable Mayfair addresses.
The bespoke sculptures were designed by Land Rover's own Design team, using advanced computer modelling to accurately outline the shape of the forthcoming Evoque Convertible. The wireframe has been crafted from aluminium and finished in a range of vibrant colours which shows the Range Rover Evoque's transformation from coupe to convertible.
It was in 2011 in fact that the company had used a similar technique to introduce the Evoque and now the 1:1 scale works of art includes 3D wheels as well as front and rear seats. Six Convertible wireframes have been produced to give the public a chance to see how the Evoque Convertible will look in its natural urban environment. Each wireframe will now begin a global tour as Land Rover builds up to the introduction in November of the latest addition to the growing Range Rover family.
Gerry McGovern, Land Rover Design Director and Chief Creative Officer, said: "The Range Rover Evoque Convertible is perfectly suited to the urban surroundings of a city like London and it's the perfect place to showcase the world's first luxury compact SUV convertible. The locations chosen reflect the refined and luxurious lifestyle of an Evoque Convertible customer - two attributes this vehicle delivers in abundance."
Land Rover has plans to bring the car to India and considering that Evoque has done well here, we think that the company will introduce it soon.
Last Updated on October 21, 2015
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