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Maserati Returns to India; Launches Entire Range

To operate out of Fiat Chyrsler Automobile India (FCAI), the company has announced the launch of three dealerships - AMP Supercars Pvt, Ltd. in Delhi, Bagga Luxury Motocars LLP in Mumbai and Jubilation Autoworks in Bangalore.
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By Vikas Yogi

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Published on July 15, 2015

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    Maserati, the Italian luxury carmaker owned by Fiat, today announced its return in the Indian automobile market. To operate out of Fiat Chyrsler Automobile India (FCAI), the company has announced the launch of three dealerships - AMP Supercars Pvt, Ltd. in Delhi, Bagga Luxury Motocars LLP in Mumbai and Jubilation Autoworks in Bangalore. These dealerships will also have dedicated Maserati service facilities. Staff at dealerships and service centers will be trained by the company's authorised trainers.

    Though the company showcased only the sixth-generation Quattroporte and new Ghibli at the event, it will also sell GranTurismo and GranCabrio in the Indian market. The company is also working on an SUV, which will go on sale in 2016 globally alongside India.

    Prices of Maserati Cars in India (ex-showroom)

    Maserati Ghibli diesel - Rs. 1.1 crore

    Maserati Quattroporte GTS petrol - Rs. 2.2 crore

    Maserati Quattroporte diesel - Rs. 1.5 crore

    Maserati GranTurismo - Rs. 1.8 crore

    Maserati GranCabrio - Rs. 2.0 crore

    The company's global sales have grown to 36,500 units in 2014, thanks to the company's decision to enter newer markets and add new products in its line-up. The company's renewed focus on the Indian market is in line with Maserati's growth strategy as the market bears significant potential for the brand over the medium term.

    Mr Bojan Jankulovski, Head of Operations for India said, "Driving a Maserati is like wearing a tailor-made suit in a world of uniforms. Our re-entry into the Indian market is a commitment to our customers as there is a definitive demand for exclusive luxury products, including cars, in the market. By entering India, and other new markets around the world, we are able to grow by expansion."

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    Last Updated on July 15, 2015


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