Maserati Returns to India; Launches Entire Range
Though the company showcased only the sixth-generation Quattroporte and new Ghibli at the event, it will also sell GranTurismo and GranCabrio in the Indian market. The company is also working on an SUV, which will go on sale in 2016 globally alongside India.
Prices of Maserati Cars in India (ex-showroom)
Maserati Ghibli diesel - Rs. 1.1 crore
Maserati Quattroporte GTS petrol - Rs. 2.2 crore
Maserati Quattroporte diesel - Rs. 1.5 crore
Maserati GranTurismo - Rs. 1.8 crore
Maserati GranCabrio - Rs. 2.0 crore
The company's global sales have grown to 36,500 units in 2014, thanks to the company's decision to enter newer markets and add new products in its line-up. The company's renewed focus on the Indian market is in line with Maserati's growth strategy as the market bears significant potential for the brand over the medium term.
Mr Bojan Jankulovski, Head of Operations for India said, "Driving a Maserati is like wearing a tailor-made suit in a world of uniforms. Our re-entry into the Indian market is a commitment to our customers as there is a definitive demand for exclusive luxury products, including cars, in the market. By entering India, and other new markets around the world, we are able to grow by expansion."
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