Daimler To Axe At Least 10,000 Jobs In Latest Car Industry Cuts

Daimler said on Friday it will cut at least 10,000 jobs worldwide over the next three years, following others in the industry as they cut costs to invest in electric vehicles while grappling with weakening sales.
It marks the third announcement on cost cuts this week by a major German car company as automakers seek to fund huge investments into cleaner and self-driving technologies while demand in China, their biggest market, is falling and a trade war between Washington and Beijing is curbing economic growth.
"The automotive industry is in the middle of the biggest transformation in its history," Daimler said in a statement.
Daimler, the owner of Mercedes-Benz, revealed the 3% cut in its workforce after reaching an agreement on its plans with labour unions.
They have agreed on a variety of measures to cut costs and jobs, including expanding part-time retirement and a severance program to be offered in Germany. The company is also cutting 10% of worldwide management positions.
Staff reductions would be in the low five-digits, or at least 10,000 people, according to Wilfried Porth, a board member in charge of human resources. The company employed 304,680 staff at the end of the third quarter.
Plans laid out by Daimler in November showed the company aimed to cut staff costs by around 1.4 billion euros ($1.54 billion) by the end of 2022.
The announcement comes days after Volkswagen's luxury car unit Audi said it would cut up to 9,500 jobs or one in ten staff by 2025, freeing up billions of euros to fund its shift towards electric vehicle production.
Also this week, BMW said that its management and labour had reached an agreement on measures to reduce bonus and other pay schemes for staff to cut costs.
Car suppliers Continental and Osram have also announced staff and cost cuts.
Daimler has repeatedly cut its profit outlook over recent months, partly to cover a regulatory crackdown on diesel emissions but also because of a slowing auto market.
Group operating profit will be "significantly lower" than a year ago, the company said last month.
Other measures to reduce staffing costs include offering shorter working weeks.
Agreements in place to prevent forced redundancies in Germany until 2029 will remain in place, Daimler said.
The workforce needs a clear strategy for the future, said Michael Brecht, chairman of Daimler's works council. "A reduction in capacity must not be carried out on the backs of the employees," he said.
Latest News
Jaiveer Mehra | Jan 29, 2026Tesla Model S, Model X Production To End By Mid-2026Company CEO Elon Musk made the announcement during the company’s Q4 2025 earnings call.3 mins read
car&bike Team | Jan 29, 2026Mahindra Vision S SUV Interior Spied For The First TimeTest mules of the boxy SUV were initially spotted on public roads in mid 2025, with the concept debuting in August.1 min read
car&bike Team | Jan 29, 2026Hyundai Exter Facelift Spied Testing Ahead Of India DebutUpdated Exter is expected to make its debut later in the year as Hyundai will look to better compete with the Punch.1 min read
Janak Sorap | Jan 29, 20262023 World Superbike Championship-winning Ducati Panigale V4 R: Photo GalleryThis one is not tribute bike or a factory replica, but the very machine ridden by Álvaro Bautista during his record-breaking WorldSBK title in the 2023 season.1 min read
car&bike Team | Jan 29, 2026Skoda Kylaq Crosses 50,000 Units Production MilestoneThe sub-compact SUV has played a major role in Skoda’s 107 per cent sales growth in 2025.2 mins read
Janak Sorap | Jan 29, 2026KTM 390 Adventure R Launched in India at Rs. 3.78 LakhKTM has quietly expanded its adventure lineup in India with the launch of the more off-road-focused 390 Adventure R.1 min read
Bilal Firfiray | Jan 21, 2026Tata Punch Facelift Review: New Turbo Engine; Same Old SoulWith the update, the Tata Punch facelift retains its character of being a healthy runabout, which is perfect for Indian roads. But have these changes made it any better?7 mins read
Amaan Ahmed | Jan 17, 2026Bajaj Chetak C25 First Ride Review: Basic, Likeable E-Scooter For First-Time RidersThe Chetak C25, in quite a few ways, is poles apart from the larger and more powerful 30 and 35 Series models, but in its mannerisms, it is very much a Chetak.8 mins read
Bilal Firfiray | Jan 9, 2026Toyota Urban Cruiser Hyryder: 10,000 km Long-Term ReviewAfter spending over three months and 10,000 km with the Toyota Urban Cruiser Hyryder Hybrid, we were impressed by its real-world mileage, seamless hybrid, practical comfort, and Toyota reliability. Is it the best C-SUV then?5 mins read
Seshan Vijayraghvan | Jan 8, 20262026 Mahindra XUV 7XO Review: Big On Tech, Bigger On ComfortThe new Mahindra XUV 7XO is flashier, feature packed, and comes with more advanced tech. But are the changes just incremental or actually substantial?1 min read
Preetam Bora | Jan 10, 2026Simple One Gen 2 First Ride Review: 265 km Claimed Range!The Gen 2 model of Simple Energy’s first electric scooter gets a fair few updates, including new features, tech, more range and lighter weight. We spent a couple of hours with the Simple One Gen 2 to find out if it manages to impress.6 mins read






















































































































