Analysis: Soaring Battery Costs Fail To Cool Electric Vehicle Sales

Buyers around the world are lining up to purchase electric vehicles this year even with sticker prices surging, flipping the script on a decade and a half of conventional auto industry wisdom that EV sales would break out only after battery costs dropped below a threshold that was always just over the horizon.
This year, EV demand has stayed strong even as the average cost of lithium-ion battery cells soared to an estimated $160 per kilowatt-hour in the first quarter from $105 last year. Costs rose due to supply chain disruptions, sanctions on Russian metals and investor speculation.
For a smaller vehicle like the Hongguang Mini, the best-selling EV in China, the higher battery costs added almost $1,500, equal to 30% of the sticker price.
But gasoline and diesel fuel costs for internal combustion vehicles have also skyrocketed since Russia invaded Ukraine, and experts noted that environmental concerns also are pushing more buyers to choose EVs despite the volatile economics.
Manufacturers from Tesla to SAIC-GM-Wuling, which makes the Hongguang Mini, have passed higher costs on to consumers with double-digit price increases for EVs.
More may be coming. Andy Palmer, chairman of Slovak EV battery maker InoBat, says margins in the battery industry are already wafer thin, so "rising costs will have to be passed onto carmakers."
Vehicle manufacturers like Mercedes-Benz will likely shift increases to customers if their raw material prices keep rising. "We need to keep margins," Chief Technology Officer Markus Schaefer told Reuters.
But EV shoppers have so far not been deterred. Global EV sales in the first quarter jumped nearly 120%, according to estimates by EV-volumes.com. China's Nio, Xpeng and Li Auto delivered record EV sales in March. Tesla delivered a record 310,000 EVs in the first quarter.
Here's a graphic: https://tmsnrt.rs/3OjptBX
‘DIFFERENT KIND OF TIPPING POINT'
“There is a different kind of tipping point that we seem to have hit — an emotional or psychological tipping point among consumers,” said Venkat Srinivasan, director of the Center for Collaborative Energy Storage Science at the U.S. government's Argonne National Laboratory in Chicago. He said "more and more people" would buy EVs "notwithstanding the cost of the battery and the vehicle."
This spike in battery costs could be a blip in the long-term trend in which technology improvements and growing production pushed costs down for three straight decades. Industry data showed that the $105 per kilowatt hour average cost in 2021 was down nearly 99% from over $7,500 in 1991.
Here's a graphic: https://tmsnrt.rs/3JTsiqN
Experts say battery costs could stay elevated for the next year or so, but then another big drop is probably in store as big-ticket investments by automakers and suppliers in mining, refining and battery cell production, and a move to diversify raw material sources, tip the balance from shortage to surplus.
"It's like a bubble -- and for that bubble to settle down, it's going to be at least the end of 2023," said consultant Prabhakar Patil, a former LG Chem executive.
British battery company Britishvolt is due to launch battery production at a 45-gigawatt-hour plant in northeast England in 2024. Chief strategy officer Isobel Sheldon said the advice the company is getting from raw materials suppliers is “don't fix your prices now, wait for the next 12 months and fix the prices then because everything will be on a more even keel.”
“This over-securing of resources should be behind us by then,” she said.
DEMAND BEATS SUPPLY
The industry has long been awaiting the battery cell cost threshold of $100 per kilowatt-hour, as a signal EVs were reaching price parity with fossil-fuel equivalents. But with gasoline prices soaring and consumer preferences changing, that may no longer matter as much, analysts say.
EV demand in China and other markets "is going up faster than people thought -- faster than the supply of materials" for EV batteries, said Stan Whittingham, a co-inventor of lithium-ion batteries and a 2019 Nobel laureate.
Concern about the environment and the climate also has motivated buyers, especially younger ones, to choose EVs over those that burn fossil fuels, said Chris Burns, chief executive of Novonix, a Halifax-based battery materials supplier.
“Many younger people entering the market are making buying decisions beyond simple economics and are saying they will only drive an EV because they are better for the planet,” Burns says. “They are making the plunge even though it would be cheaper" to drive a gas-powered car.
“I don't think we will stop seeing reports trying to show a trend in battery prices down towards $60 or $80 a kilowatt-hour as aspirational targets, but it is possible that those may never get met,” he said. “However, it doesn't mean that EV adoption will not rise.”
(Reporting by Paul Lienert in Detroit and Nick Carey in London; Editing by David Gregorio)
(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)
Latest News
Seshan Vijayraghvan | Feb 4, 2026Skoda Kylaq Crosses 50,000 Units Sales MilestoneThe Kylaq has been the brand’s best-selling car, which has led to Skoda Auto India’s best-ever sales performance in 2025.1 min read
Seshan Vijayraghvan | Feb 4, 2026Volkswagen Tayron R-Line’s Pre-Bookings Open For Rs. 51,000Customers can pre-book the SUV for a token of Rs. 51,000; however, the price announcement will take place sometime later in February 2026.1 min read
car&bike Team | Feb 4, 2026Audi India Adds ‘My Auras’ In-Car Experience ModesAvailable for select models, the feature syncs the mood lighting, music, air conditioning, seat heating/ventilation and massage functions based on the selected mode.1 min read
car&bike Team | Feb 4, 2026Suzuki Access ABS Launched At Rs. 92,328The Suzuki Access ABS is now the most-affordable two-wheeler with single-channel ABS on sale in India.2 mins read
car&bike Team | Feb 4, 2026Nissan Gravite MPV India Debut On February 17Set to be underpinned by Renault-Nissan’s CMF-A platform, the Gravite will share its underpinnings with the Renault Triber.1 min read
car&bike Team | Feb 3, 2026China Mandates Fitting of Mechanical Door Handles On New Cars From 2027Vehicles already on sale to be given an additional 2 years to conform to the new norms.2 mins read
Bilal Firfiray | Feb 4, 2026Volkswagen Tayron R-Line Review: Sensible Flagship For IndiaVolkswagen has introduced a made-in-India flagship SUV that offers space, comfort, performance, and German driving finesse in a practical three-row package. But is the Tayron R-Line good enough?6 mins read
Preetam Bora | Feb 2, 2026TVS NTorq 150 Road Test Review: Bigger, Better & More Efficient!We test the new TVS NTorq 150 out in the real world to get a sense of what it offers in terms of performance, dynamics and fuel economy.7 mins read
Bilal Firfiray | Jan 21, 2026Tata Punch Facelift Review: New Turbo Engine; Same Old SoulWith the update, the Tata Punch facelift retains its character of being a healthy runabout, which is perfect for Indian roads. But have these changes made it any better?7 mins read
Amaan Ahmed | Jan 17, 2026Bajaj Chetak C25 First Ride Review: Basic, Likeable E-Scooter For First-Time RidersThe Chetak C25, in quite a few ways, is poles apart from the larger and more powerful 30 and 35 Series models, but in its mannerisms, it is very much a Chetak.8 mins read
Bilal Firfiray | Jan 9, 2026Toyota Urban Cruiser Hyryder: 10,000 km Long-Term ReviewAfter spending over three months and 10,000 km with the Toyota Urban Cruiser Hyryder Hybrid, we were impressed by its real-world mileage, seamless hybrid, practical comfort, and Toyota reliability. Is it the best C-SUV then?5 mins read























































































































