Nissan India to Strengthen Dealership Network in North East

Nissan Motor India plans to increase its dealership network in the North East by three to four times within next two years as part of its strategy to have 300 outlets across the country in the next 2-3 years. "We are expanding our network very aggressively across the country. We have a plan to take our number of outlets to 300 touch points from 175 at present," Nissan Motor India Managing Director Arun Malhotra told PTI here.

The company, which is a wholly-owned subsidiary of Japan's Nissan Motor Company, is looking to expand in all locations, he added. "As part of this plan, we will expand in North East. The expansion here will be faster as this market has a huge potential for our business," Malhotra said.

He said Nissan Motor India currently has six outlets in the region and it will be expanded by 3-4 times in the next two years in all the states. "Currently four per cent of our national sales is coming from North East. Going forward, this number will certainly increase," Malhotra said, adding the company had sold 38,000 units in 2013-14 across India.

He said the two dealerships at Dimapur in Nagaland and Itanagar in Arunachal Pradesh are among the top five selling showrooms across the country.

"Somehow Nissan has not been very curious to North East so far but now we are taking it very seriously compared to other markets. Our dealers are also enjoying the confidence," Malhotra said.

The company today inaugurated the second Nissan showroom in Guwahati.