Aston Martin To Shed Upto 500 Jobs In Cost Cutting Drive

British luxury carmaker Aston Martin plans to shed up to 500 jobs as it seeks to bring its cost base into line with reduced sports car production levels, it said on Thursday. The job cuts come a week after Aston Martin confirmed that Tobias Moers, CEO of Mercedes-AMG, would become chief executive on August 1, replacing Andy Palmer. The 107-year old firm said the job losses reflected lower than originally planned production volumes and improved productivity across the business. An employee and trade union consultation process will be launched in the coming days.
Also Read: Aston Martin Confirms Mercedes-AMG Boss Tobias Moerswill Replace CEO Andy Palmer

An employee and trade union consultation process will be launched in the coming days
Aston Martin, famed for being fictional secret agent James Bond's car of choice, has seen its share price plummet since floating in October 2018. Last month it posted a deep first-quarter loss after sales dropped by almost a third due to the impact of the novel coronavirus outbreak.
"The measures announced today will right-size the organisational structure and bring the cost base into line with reduced sports car production levels, consistent with restoring profitability," it said.

Aston Martin's DBX SUV will be a key product for boosting volumes
It said its first sports utility vehicle (SUV), the DBX, which is key to boost volumes and appeal to new buyers including more women, remains on track for deliveries in the summer and has a strong order book.
Aston Martin is also reducing costs and removing non-critical expenditure in other areas, including contractor numbers, site footprint, marketing and travel. It said the restructuring is expected to deliver total annual savings of about 38 million pounds ($47.6 million). Restructuring costs are expected to be about 12 million pounds. Shares in Aston Martin, down 78% over the last year, closed Wednesday at 68.9 pence, valuing the business at 1.05 billion pounds.
Latest News
car&bike Team | Jun 8, 2026BMW India To Increase Prices Of Its Cars And SUVs By Up To 2% From July 1This is the second price hike announcement for 2026 from the German carmaker, following the first, implemented in April.1 min read
car&bike Team | Jun 8, 2026Nissan Gravite Prices Hiked By Up To Rs 18,000; Range Now Starts At Rs 5.73 LakhThe subcompact MPV is now priced from Rs 5.73 lakh to Rs 9.08 lakh (ex-showroom), with the N-Connecta MT witnessing the highest hike.2 mins read
car&bike Team | Jun 8, 2026FADA: Auto Retail Sales Rise 9.55% In May 2026; Passenger Vehicles Lead GrowthFADA also noted that EV penetration crossed the 11 per cent mark for the first time, while signs of a small-car revival emerged alongside SUV demand.1 min read
car&bike Team | Jun 6, 2026Premium TVS, Norton Bikes To Be Sold Via New Paddock OutletsTVS Motor has unveiled TVS Paddock, a standalone retail network for its premium motorcycles, with the first outlets set to open in the second quarter of FY27.1 min read
Amaan Ahmed | Jun 5, 2026E85 Fuel Priced At Rs 82.12 Per Litre In Delhi; First E85 Station InauguratedAt the opening of the first E85-dispensing station in the national capital, petroleum minister Hardeep Singh Puri promised E85 will be Rs 20 cheaper than E20 petrol.1 min read
car&bike Team | Jun 5, 2026Renault Duster 1.0 Turbo Fuel Efficiency Figure RevealedSmaller turbo-petrol unit is offered in the base and lower mid-spec trims of the new Duster; it only gets a manual gearbox option.1 min read
Seshan Vijayraghvan | Jun 8, 20262026 Tata Tiago EV Review: Small EV Gets Big ImprovementsThe 2026 Tata Tiago EV promises a sharper design, segment-first features at sub-Rs. 10 lakh price point, and better real-world range. But does it deliver?1 min read
Seshan Vijayraghvan | Jun 6, 20262026 Tata Tiago And Tiago iCNG Review: Budget Hatch Offers Premium AppealThe 2026 Tata Tiago range brings a lot of new things to the segment, and on paper, it looks like a solid product. But,, is the premium appeal real?1 min read
Preetam Bora | Jun 4, 2026Royal Enfield Bullet 650 Review: Is This the Most Desirable RE 650 Twin Yet?We spent some quality time with the new Royal Enfield Bullet 650, and here's our honest take – what we love, and where there's room to do better.1 min read
Janak Sorap | Jun 2, 2026California Superbike School: Finding Speed The Right WayThree days of coaching, track time and self-discovery at California Superbike School revealed that riding faster begins with understanding how to ride better.7 mins read
Girish Karkera | May 31, 20262026 Honda City e:HEV Review: Smartest Compact Sedan To Buy?The most affordable strong hybrid sedan in India looks more interesting than any of its past avatars1 min read























































































































