Mercedes: Bring Down High Taxation for Make In India Campaign to Work

The government needs to bring down the 'unreasonable' high taxation on the auto sector for 'Make in India' campaign to be successful, according to German luxury carmaker Mercedes-Benz. The company's Indian arm, Mercedes Benz India also wants Finance Minister Arun Jaitley to consider bringing down import duty on luxury cars in the upcoming budget, besides focusing on infrastructure and improving fuel quality standards to propel growth in the sector.
"There is a need for harmonisation of tax structure in India as there are multiple taxes in states and it is very difficult to do business all over India right now," Mercedes Benz India Managing Director and CEO Eberhard Kern told PTI.
Stating that the company is fully behind the government to support 'Make in India', he said for that to be successful "you need to have a framework for supporting the industry".
Mercedes-Benz India has a manufacturing plant at Chakan in Maharashtra with an annual capacity of 20,000 units and assembles six models including the flagship S-Class and the latest model CLA.
Outlining the steps needed to modernise 'car park' on Indian roads, he said apart from improving infrastructure and fuel quality to Euro V and Euro VI standards, there has to be a tax structure "that allows different car manufacturers to develop their businesses in India".
Citing myriad Central and state taxes, Kern said in "many (car) products over 50 per cent of the price is taxes, which on a global comparison is unreasonable". He said the GST must be implemented in order to address these issues.
Stressing on the need to rationalise tax structure on the auto industry and support it, he said, "In the last five years the auto industry in India has grown around 10 per cent only from 2.2 million units in 2010 to 2.5 million last year."
Commenting on the withdrawal of the excise duty concessions, he said, "It came as a negative surprise. We didn't expect it."
On the luxury car segment, he said import duty must be lowered to increase volume in the segment, which could earn the government more tax revenue. "Last year the luxury car segment was 32,000 units, which is only 1.2 per cent of the total car market in India. It grew by just around 4 per cent compared to 2013," he said adding there was scope for the segment to grow.
Trending News
Latest News
car&bike Team | Dec 14, 2025Top-Spec Tata Sierra Accomplished, Accomplished+ Prices RevealedRegardless of the powertrain combination chosen, all Tata Sierra Accomplished+ trims cost upwards of Rs 20 lakh (ex-showroom).2 mins read
car&bike Team | Dec 13, 2025Skoda Slavia Facelift Spied Testing Again Ahead Of DebutThe facelifted Slavia is expected to debut in 2026 as Skoda-VW India looks to refresh its India 2.0 range.1 min read
car&bike Team | Dec 13, 20252026 MG Hector Facelift Interior Previewed Ahead Of DebutLatest teaser video of the upcoming Hector facelift suggests minimal cosmetic changes to the interior as well as reveals a new alloy-wheel design.1 min read
Jaiveer Mehra | Dec 13, 2025Passenger Vehicle, Two-Wheeler Sales Surge In November 2025: SIAMBoth segments reported a growth in the region of 20 per cent, though year-to-date sales growth in FY2026 was notably flatter at around 3 per cent.1 min read
car&bike Team | Dec 12, 2025Nissan Entry MPV Design To Be Unveiled On December 18New MPV to be the first of three new models for India by Nissan, alongside the Tekton and a three-row SUV.1 min read
Jaiveer Mehra | Dec 12, 2025New Mini Convertible Launched At Rs 58.50 LakhDrop-top variant of the iconic Cooper hatchback available in a single Cooper S spec.1 min read
Janak Sorap | Dec 11, 2025Harley-Davidson X440 T First Ride Review: Smarter and SharperHarley-Davidson has taken the X440 and given it a more focused and engaging twist. The result is the X440 T—essentially the same platform but updated in areas that give the motorcycle more appeal and riders more thrill.5 mins read
Shams Raza Naqvi | Dec 10, 20252025 Mini Cooper Convertible Review: More Colour On Indian RoadsThe updated Mini Cooper Convertible is set to be launched in the Indian market in the next few days. We drive it around Jaisalmer for a quick review.1 min read
Bilal Firfiray | Dec 8, 2025Tata Sierra Review: India’s New Favourite?Marking its return after a few decades, the reborn Sierra has made everyone sit up and take notice. But is it worth the hype?10 mins read
Girish Karkera | Dec 4, 20252026 Honda Prelude First Drive: Domesticated Civic Type RA sporty-looking coupe built to give customers a taste of performance but not at the expense of everyday practicality.5 mins read
Seshan Vijayraghvan | Nov 29, 2025Mahindra XEV 9S First Drive Review: Big Electric SUV, Bigger ExpectationsThe XEV 9S lands at a time when the EV crowd is growing fast. It’s a big, born-electric, three-row SUV that starts under 20 lakh. It sits close to the XUV700 in size, but the brief is very different. Here’s what it’s like on the road.11 mins read



































































































































