Norton Motorcycles unveiled four new models at EICMA 2025 as part of its brand resurgence under TVS Motor Company's ownership. The four models were split between two model lines - one set to target the performance bike enthusiast and the other riders wanting a mid-capacity adventure tourer.
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Norton Manx R
Starting high on the premium scale are the pair of the Manx and Manx R, Norton’s new V4 engine-powered streetfighter and supersportbike, respectively. Central to both models is Norton’s new 72-degree, 1200 cc, liquid-cooled, V4 engine, pushing out a peak 203 bhp at 11,500 rpm and 130 Nm at 9,500 rpm in the Manx R supersport. The engine features ride-by-wire controls that Norton says operate independently for each cylinder bank ‘for exceptional throttle control and response.’ Power is sent to the wheels via a 6-speed gearbox replete with a slipper clutch and an electronic quickshifter with rev-matching tech.
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Norton Manx R
In terms of design, the Manx R looks the part of a true supersport with a sleek full fairing and high-set tail, and what looks to be a committed riding position. Norton says that the bike’s fairing and wheels are made from carbonfibre to keep weight in check, with the motorcycle having a kerb weight of 204 kg.
Speaking of the hardware, Norton has confirmed that the Manx R gets semi-active suspension from Marzocchi that uses data from sensors around the bike to adjust compression and rebound damping separately for the front and rear in real time. The suspension can also be adjusted by the rider via the motorcycle’s five ride modes - Rain, Road, Sport and two customisable track profiles. Stopping power comes from Brembo Hypure callipers gripping twin 330 mm discs up front and a 245 mm disc at the rear.
Norton Manx
The Manx R also comes with a whole suite of electronic rider aids, including launch control, wheelie control, switchable traction control and more.
Moving to the Manx, the motorcycle gets a more streetfighter-like look with a partial fairing and a more upright riding position. The motorcycle is expected to share much of the hardware and tech as its supersport sibling, though final details are yet to be confirmed.
Norton Atlas (left), Norton Atlas GT (right).
Moving to the Atlas twins, the pair of adventure tourers sit in the mid-capacity segment, featuring a 585 cc, parallel-twin engine good for 69 bhp of peak power. Both bikes feature an ADV typical design with high-set handlebars and a slim tail section with interesting design bits including the provision of auxiliary lights under the main headlamp unit. Suspension duties are handled by a USD front fork and a rear monoshock with the standard Atlas featuring spoke wheels and off-road biased tyres. The Atlas GT, meanwhile, gets a more road-biased set-up with alloy wheels and road-biased tyres.
