Tata Curvv ICE: Variants, Features, Price Explained

- Prices for the Curvv ICE currently range between Rs 10 lakh and Rs 18.99 lakh (intro, ex-showroom)
- Bookings are open with deliveries slated to commence on September 12
- Top variants feature Level 2 ADAS
Tata Motors has finally launched the Curvv ICE in the Indian market at a starting price of Rs 10 lakh (introductory, ex-showroom). The Curvv is offered in three engine options across eight familiar trim levels namely Smart, Pure+, Pure+ S, Creative, Creative S, Creative+ S, Accomplished S and Accomplished+ A. Order books for the Curvv ICE are open now and Tata will commence deliveries from September 12.
Also Read: Tata Curvv Petrol, Diesel Launched In India; Prices Start From Rs 9.99 Lakh
Let us take a look at all the features offered with each variant. All prices mentioned are introductory, ex-showroom.
Tata Curvv: Smart
Price - Rs 9.99 lakh - Rs 11.49 lakh
Engine option - 1.2-litre turbo petrol/ 1.5-litre diesel
Transmission option - MT
Colour options - Pristine white, Daytona grey
| 6 Airbags |
| LED Head Lamp, Tail lamp and DRLs |
| Flush Door Handle with Welcome Light |
| Electronic Stability Program |
| All four power windows |
| Drive Modes - Eco, City & Sport |
| 2 Spoke Illuminated Steering Wheel |
| ISOFIX child seat mounts |
| Reverse parking sensors |
| 4.0-inch digital instrument cluster |
| Remote Central Lock |
| 3-Point seatbelts for all passengers |
| Hill Hold Control |
| Child Safety Lock on Rear Doors |
| Anti-Glare IRVM |
| Rear Spoiler |
| Height Adjustable Driver Seat |
| 16-inch steel wheels |
| Tilt-adjustable steering |
| ABS with EBD |
| Flip & Fold Rear Seat |
| Steering controls for Instrument Cluster |
| Manual AC |
| Rear Roof Lamp |
Tata Curvv: Pure +
Price: Rs 10.99 lakh - Rs 12.49 lakh (ex-showroom)
Colour options: Flame red and Opera blue (In addition)
Engine options carried over
| 7-0-inch touchscreen infotainment system by Harman |
| Android Auto and Apple CarPlay |
| Cruise Control |
| 4 Speakers |
| Electrically Adjustable ORVM |
| Auto-folding ORVM |
| Reverse Camera Park Assist |
| Steering mounted Controls |
| Bluetooth Connectivity |
| Voice Commands for Phone & Media |
| Shark Fin Antenna |
| Leather Smart E-Shifter for (AT) |
| Paddle shifters (AT) |
| Centre console with armrest |
| 4 Spoke Illuminated digital steering wheel |
| USB mobile charger: Type A & Type C |
| Tyre pressure monitor |
| Dual-tone wheel cover |
| Touch-based AC controls |
Tata Curvv: Pure + S
In addition to the Pure + variant
| Voice-assisted panoramic sunroof |
| Rain sensing wipers |
| Auto headlights |
| R17 Wheels |
| Hyperstyle Wheels |
Tata Curvv: Creative
Price: 12.19 lakh - Rs 13.69 lakh
Engine and colour options carried over
| 10.25-inch touchscreen Infotainment by Harman |
| 8 Speakers (4 Speakers & 4 Tweeters) |
| 17-inch alloy wheels with aero inserts |
| Bi-function full LED headlights |
| Automatic Climate Control |
| Smart Key with Push-Button Start (PEPS) |
| Wireless Android Auto and Apple CarPlay |
| Rear defogger |
| Height adjustable driver, co-driver seat belt |
| Leather-wrapped steering wheel |
| Cooled glove box |
| Shark fin antenna with GPS |
| Wi-Fi connectivity |
Tata Curvv Creative S
Price: Rs 12.69 lakh - Rs 14.19 lakh
Engine options - 1.2-litre turbo-petrol, Hyperion engine
Colour options carried over
| Voice-assisted panoramic sunroof |
| Rain sensing wipers |
| Auto headlights |
Tata Curvv: Creative + S
Price Rs 13.69 lakh - Rs 16.69 lakh (introductory, ex-showroom)
Colour options carried over
| R18 Alloy Wheels with Aero Inserts |
| Sequential turn indicators |
| Front Centre position Lamp |
| Connected LED Tail Lamp |
| 360-degree cameras |
| LED fog lamps with cornering |
| Themed dashboard with ambient lighting |
| Hill descent control |
| TPMS |
| 10.25-inch digital instrument cluster |
| Leatherette mid inserts on the dashboard |
| Rear armrest with cup holder |
| Moulded door trim with leather inserts |
| Chrome-based inner door Handles |
| Dual-tone roof |
| Interior boot Lamp |
| Leather gear knob |
| Harman audio system |
Tata Curvv: Accomplished S
Price: Rs 14.69 lakh - Rs 17.69 lakh
Engine options carried over. Colour options include Gold Essence in addition
| 6-way powered driver seat |
| Ventilated front seats |
| Voice-assisted panoramic Sunroof with ambient lighting |
| Leatherette Seats |
| 9 Speakers (4 Speakers, 4 Tweeters & 1 Subwoofer) |
| JBL Sound System with modes |
| Rear Disc Brakes (Hyperion GDI & 1.5 L Kryojet Diesel Engines) |
| Electronic Parking Brake with Auto Hold (Hyperion GDI & 1.5 L Kryojet Diesel Engines) |
| Height Adjustable co-driver Seat |
| 60:40 Rear Split Seats |
| Rear Seat with Reclining Option |
| Air Purifier with AQI Display |
| Wireless Charger |
Tata Curvv: Accomplished + A
Price: Rs 17.49 lakh - Rs 18.99 lakh
Engine options - 1.2-litre turbo-petrol, Hyperion engine and 1.5-litre diesel
Transmission option - MT/AT
| Gesture-controlled powered Tailgate |
| 12.3-inch Touchscreen Infotainment by Harman |
| Sequential LED DRLs & tail lamp with welcome, goodbye animation |
| iRA Connected car tech |
| Alexa Voice commands with Car-to-Home functionality |
| Electro-chromatic IRVM with Auto Dimming |
| Xpress cooling |
Level 2 ADAS • Adaptive Cruise Control with Stop and Go (AT) • Lane Departure Warning (LDW) • Lane Keep Assist (LKA) • Lane Change Alert (LCA) • Adaptive Steering Assist (ASA) • Forward Collision Warning (FCW) • Autonomous Emergency Braking - Vehicle • Autonomous Emergency Braking - Pedestrian • Autonomous Emergency Braking - Cyclist • Autonomous Emergency Braking - Junction • High Beam Assist (HBA) • Traffic Sign Recognition (TSR) • Over Speed Alert (OSA) • Rear Cross Traffic Alert (RCTA) • Rear Collision Warning (RCW) • Blind Spot Detection (BSD) • Blind Spot View Monitor (BSM) • 360-degree 3D Surround View Camera System • Door Open Alert on ORVM • Driver Doze-off Alert |

Jafar’s deep-rooted love and fascination for cars and bikes led him to pursue a career in the automotive industry. With a strong desire to learn and expand his knowledge in this ever-changing field, he grabs every opportunity to drive or ride. He has a particular fondness for the legendary Nissan GT-R, whether it is the iconic R35 or the revered R34 model. Jafar also enjoys sports as much as he likes being around cars and bikes.
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