Toyota Plans To Halve Japan Car Models By 2025

- The automaker currently offers about 62 car models in Japan
- Toyota wants to cut down the number to about 30 by 2025
- Toyota currently sells around 1.6 million units a year
Toyota Motor Corp is planning to halve the number of car models it sells in Japan to about 30 by 2025 to focus on more popular models in a shrinking market, a person briefed on the matter told Reuters on Thursday. The automaker currently offers about 62 car models in Japan, including the Prius gasoline hybrid and the Aqua compact hatchback, along with less popular ones including the Premio sedan.
Also Read: Toyota Set To Unveil GR HV Sports Concept At Tokyo Motor Show
Auto sales in Japan have been falling as the population rapidly ages, while young people are losing interest in car ownership. The plans will allow Toyota to make better use of its resources, the person said, who was not authorized to comment on the matter and declined to be identified.
Toyota spokeswoman Akiko Kita said the company was pursuing a number of strategies to maintain sales at least 1.5 million vehicles annually in a shrinking market. It currently sells around 1.6 million a year.
Also Read: Toyota To Form Electric Car Technology Venture with Mazda, Denso
Toyota and other global carmakers are concentrating their efforts on developing lower emissions vehicles, including electric cars while also focusing on expanding market share in emerging markets.
(Reporting by Maki Shiraki and Naomi Tajitsu; Editing by Stephen Coates and Edwina Gibbs)
(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)
Latest News
car&bike Team | Jul 31, 2026Hero Vida VX2 Now Available With Fixed 3.1 kWh Battery, Priced At Rs 1.13 LakhUnlike the existing removable-battery variants, the new VX2 variant comes with a fixed battery and direct-plug charging.1 min read
car&bike Team | Jul 31, 2026Honda Cars India Appoints Toshiyuki Yanagisawa As New President And CEOYanagisawa replaces Takashi Nakajima, who is set to move to Honda's regional headquarters after completing his stint in India.1 min read
car&bike Team | Jul 31, 2026TVS Raider Doctor Doom Edition Launched At Rs 95,320TVS has expanded its Marvel-inspired Raider 125 Super Squad lineup with a new Doctor Doom Edition.2 mins read
Jaiveer Mehra | Jul 31, 2026Third-Gen Mercedes-Benz GLA Debuts With Internal Combustion, Electric Powertrains; EV Offers Over 600 Km RangeUnlike the new CLA and GLB, the GLA’s styling draws inspiration from the new GLC EV.1 min read
car&bike Team | Jul 30, 2026Maruti Suzuki's Hansalpur Plant Hits 10 Lakh Annual Production Capacity; First For Suzuki GloballyWith production beginning at its fourth plant, the Hansalpur facility can now build one million cars a year, making it the largest passenger vehicle manufacturing site at a single location in India.1 min read
Amaan Ahmed | Jul 30, 2026Made-In-India Honda Rebel 500 Set To Wear Sub-Rs 4 Lakh Price TagRegional BigWing dealer websites incorrectly listed a price of Rs 5.50 lakh for the Rebel 500, but that's not the price at which the locally-built model will be launched.1 min read
Bilal Firfiray | Jul 30, 2026Kia Syros EV Review: Best EV To Buy Under Rs 20 Lakh?The Kia Syros EV comes into the game with a modern design, spacious cabin, strong performance, decent range and an aggressive pricing. But could it become the new benchmark under Rs 20 lakh?5 mins read
Jaiveer Mehra | Jul 27, 20262026 Maruti Suzuki Brezza Facelift Review: Bestseller Joins The Turbo ClubWhile Maruti’s facelifts have always tended to bring subtle updates over the outgoing models, the latest Brezza brings some heavy updates under the skin, including a new 6-speed manual gearbox and, for the first time, a turbocharged petrol engine option.1 min read
Bilal Firfiray | Jul 24, 2026Honda ZR-V Review: Who Is It For?Honda has brought the new ZR-V to India as their current flagship offering. It’s a CBU, it’s a hybrid, and it’s here for a limited few. Who is it for though?1 min read
Girish Karkera | Jul 29, 2026Mercedes-AMG E53 4MATIC+ PHEV First Drive Review: Just What The Doctor OrderedThere are luxury cars and there are high-performance cars. But what if you want both for the price of one? Mercedes-Benz has a recommendation that promises to tread a fine line between the two – the second generation E53 with a twist.7 mins read
Shams Raza Naqvi | Jul 15, 2026Ferrari 849 Testarossa Spider Driven: Rs. 11.25 Crore Meets 1,000 bhpWe got behind the wheel of the most powerful convertible from Ferrari. What makes the 849 Testarossa Spider Special? We tell you.1 min read




























































































































