Bajaj Auto Witnesses Strong Domestic Demand As Exports Dip During Diwali

Buoyed by the success its consistent sellers, Bajaj Auto recorded a positive growth this October amidst the festive season. The Pune based two wheeler giant sold 2,12,997 units last month, a five per cent gain compared to the 2,02,042 units sold in October 2015.

The company's exports however, witnessed a marginal drop with 94,895 units shipped in October 2016, a 11 per cent decline in sales compared to 1,06,691 units exported during the same period last year.

In the commercial vehicle (CV) space, Bajaj Auto performed well with 25,784 units sold last month, witnessing a 11 per cent increase in volumes compared to the 23,135 units sold in October last year. CV exports though were on the rise for Bajaj with 22,492 units shipped overseas, a 7 per cent increase over the same period last year.

Bajaj Auto struck gold with the new V15 150cc commuter motorcycle and has been witnessing excellent growth thanks to the latest offering. The bike maker recently announced the new Blue shade for the bike, while confirming that over 1.60 lakh units of the V were sold since its launch earlier this year.

The bike maker also has all hands on deck with the strong demand recorded by the new Avenger range as well as the Pulsar series. While the 220F continues to be a strong seller, the new AS 200 and AS 150 have been bringing in healthy numbers as well. The new Avenger Street 150 has been a major volume spinner for the brand.

Bajaj will now be moving its concentration towards introducing the MY2017 Pulsar series in the market, while the company's flagship offering 'Kratos' (formerly known as the Pulsar CS400) is also scheduled for launch in the following weeks.