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BMW Motorrad Clocks Highest Sales In India

The sales momentum was primarily driven by the company's entry range - the BMW G 310 R and the BMW G 310 GS motorcycles which commanded a share of nearly 90 per cent of the annual sales.
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By Shubham Parashar

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1 mins read

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Published on December 15, 2021

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Highlights

  • BMW Motorrad expects to record over 100 per cent sales growth in CY2021.
  • It has delivered 5000 units in 2021 so far.
  • The BMW G310R and BMW G310GS account for 90 per cent of sales.

BMW Motorrad India has delivered 5000 motorcycles in our market clocking its highest ever sales in the Indian market. The company has also said that it is set to post a year-on-year (YoY) sales growth of over 100 per cent in India in calendar year 2021. The sales momentum was primarily driven by the company's entry range - the BMW G 310 R and the BMW G 310 GS motorcycles which commanded a share of nearly 90 per cent of the annual sales.

Also Read: Planning To Buy The BMW G 310 R? Here Are The Pros And Cons

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The BMW G310R is one of the bestselling models in the brand's line-up.

Vikram Pawah, President - BMW Group India said, "Since its inception, BMW Motorrad has redefined the premium motorcycling scenario in India with its dynamic product range and bespoke riding experiences. 2021 has been a phenomenal year for BMW Motorrad in India. Despite the turbulence in two-wheeler industry, we have performed well and achieved exponential growth. We will continue cater to the requirements of the purists while also fulfilling aspirations of a new base of brand fans who want to enter the Motorrad world. We remain committed in our endeavor to excite riding enthusiasts with new launches and curated experiences that truly reflect our motto of 'Make life a Ride'."

Also Read: Planning To Buy The BMW G 310 GS? Here Are The Pros And Cons

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The BMW G 310 GS has contributed significantly to the brand's sales.

The company also said that a slew of new launches including the BMW C 400 GT, BMW R 1250 GS and BMW R 1250 GS Adventure, BMW R nine T and BMW R nine T Scrambler, BMW S 1000 R, the all-new BMW M 1000 RR and BMW R 18 Classic have also helped the company to build on its brand value. Then, BMW Financial Services India with its easy finance solutions worked as a catalyst in expanding the footprint of BMW Motorrad in India.

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Last Updated on December 15, 2021


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