Launched: Tata Zest Anniversary Edition at Rs. 5.89 Lakh
As mentioned earlier, the Zest gets 10 new features including new exterior colour, piano black outside rear view mirrors, new wheel covers and 'anniversary' embroidery on front seats. The car also gets an 'Anniversary pack' that contains anniversary theme body graphics, rear windshield power curtain with remote, anniversary edition badge on the C-pillar, bottle holder on floor console and scuff plates with illumination for the front.
Also Read: Tata Zest First Drive Review
According to Mr. Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, "We are delighted to announce that Zest from Tata Motors, which is the Company's first brand new product under its HORIZONEXT strategy, has completed one year in the industry. On this occasion, we would like to extend our gratitude to our customers for trusting the brand. Designed and developed with state of the art features, Zest has changed the face of Tata Motors and has successfully exemplified the Company's focus on best-in-class product and service experiences. With the special edition we celebrate its 1st anniversary with our customers and hope to see the brand evolve as a winner in its class in the years to come."
Additional Features on Tata Zest Anniversary Edition
1. New exterior colour - Vocal White
2. 'Anniversary' theme body graphics
3. 'Anniversary Edition' badge on C-Pillar
4. New wheel covers
5. Piano black ORVM
6. Front lower bumper painted in body colour
7. Anniversary embroidery on front seats
8. Scuff plate with illumination for front
9. Powered rear curtain with remote
10. Bottle holder on floor console