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Hero MotoCorp To Increase Prices Across Two-Wheeler Range From January 2021

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Hero MotoCorp To Increase Prices Across Two-Wheeler Range From January 2021
Hero MotoCorp will be increasing prices by up to Rs. 1,500 across its line-up from January 1, 2021, becoming the first two-wheeler maker to announce a price hike for the new year.
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By Sameer Contractor

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Published on December 17, 2020

Highlights

  • The rise in cost of raw materials has been attributed to the price hike
  • The price hike will affect all models in Hero MotoCorp's line-up
  • Hero showed quick recovery post lockdown with strong festive growth

The world's largest manufacturer of two-wheelers, Hero MotoCorp has announced that it will increase the prices of its product range by up to Rs. 1,500 with effect from January 1, 2021. The announcement comes a day after automaker Mahindra & Mahindra announced it will be hiking prices across passenger and commercial vehicles. The two-wheeler company further stated that the decision to hike prices has been taken to partially offset the impact of the commodity costs. Hero becomes the first two-wheeler maker to announce a price hike for the new year.

Also Read: Two-Wheeler Sales November 2020: Hero MotoCorp Registers A Growth Of 14 Per Cent

In a regulatory filing, Hero MotoCorp said, "In order to partially offset the impact of the commodity costs, we will be increasing the prices of our products by up to Rs 1,500, with effect from January 1, 2021. The price hike will vary across models, and the exact quantum will be communicated to our dealers in due course."

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The price hike will vary depending on the model with the maximum hike up to Rs. 1,500

The company further added, "There has been a steady rise in commodity costs across the spectrum, including steel, aluminium, plastics, and precious metals. We have already accelerated our savings programme under the Leap-2 umbrella, and will continue to work on mitigating the impact, with the objective to reduce the burden on the customers and protect our margins."

Cyclical revisions are common around the new year amidst automakers for two-wheeler and four-wheelers. With respect to quarterly results, Hero MotoCorp reported a standalone net profit of Rs. 953.45 crore, an 8.99 per cent year-on-year increase when compared to Rs. 874.80 crore in the corresponding quarter last year. The revenue from operations stood at Rs. 9367.34 crore, registering a growth of 23.7 per cent from Rs. 7570.70 crore from over a year ago.

Also Read: Hero MotoCorp Retails Over 14 Lakh Two-Wheeler During This Festive Season

Hero MotoCorp sold 18.22 lakh units between July and September 2020, as demand recovered post the lockdown across the country. The two-wheeler maker also rolled out a number of offers and special edition models to revive sales further and registered its best-ever sales of over 8 lakh units during the festive period.

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Last Updated on December 17, 2020


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